I'm a brand specialist with over 12 years of experience in advertising agencies as well as corporate companies; building and creating brands across multiple sectors from idea to logo to campaign to execution.
Experience
Expo City Dubai
Sep 2022 – Jan 2024
United Arab Emirates
Senior Brand Manager
- Directed brand consistency initiatives across all touch-points to ensure strict adherence to established guidelines, safeguarding the brand's integrity.
- Coordinated and managed cross-functional projects, providing valuable support to internal stakeholders in the development of branding materials and guidelines.
- Successfully developed and oversaw the creation and guidelines of more than 25 sub-brands as part of an overall brand architecture study
- Maintained the brand's look and feel as the host of COP28.