Experienced Digital Marketing Manager with a proven track record of developing and directing high impact digital marketing strategies. Skilled in overseeing web strategy and development, digital engagement, and consumer-facing tools. Adept in guiding strategic relationships to achieve company goals
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Experience
PT Oval Tech Solution (Omra Quiz Live)
Feb 2021 – Present
Jakarta,
Digital Marketing Manager
Strategized, developed, and managed paid digital marketing across AdWords, Instagram, and Facebook with monthly budget of Rp.30.000.000 resulting in about Rp.95.000.000 in monthly revenue
Maximized cost-effective operations and continually evaluated spending.
Developed robust conditional email campaigns based on customer interactions with the platform that improved retention by 23%
Created reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion rate by 110%