Results-focused sales and marketing leader ambitious to drive substantial revenue and profits through proactive strategies. Brings a multifaceted approach involving competitor research, innovative promotional strategies and continuous optimisation to exceed expectations. Continuously seeks out opportunities in market gaps and customer trends. A professional with over 16 years of proven experience in Retail Operational Management, sales, Modern trade, Business analysis, Performance management and Market research with different leading retail & commercial organizations in the United Kingdom, USA and Pakistan.
