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Full Time
10 months ago
Great chance to join a leading B2B/B2C software solutions provider by becoming a valuable member of our Add Talent Solutions in-house Acquisitions and Affiliate Marketing team, looking after international non-CIS audience aimed and Curacao licensed B2C projects (gambling). Across our own and partner projects we already have millions of users, as well as truly ambitious international team of 60+ experts from 16 countries, and we are not going to stop reaching new clients. Enthusiasm, drive, and business acumen are embedded in our DNA. Working remotely, you will grow and manage the affiliate base and drive the gaming and betting program, maintain efficiencies within acquisition & retention channels, as well as increase traffic and conversions across new and existing websites in our portfolio. As an Account Manager, you will: Work with new and existing affiliate managers and affiliate marketing partners to increase the volume and quality of traffic; Analyze affiliate programs of competitors, develop of new advertising materials for partners and analyze impact on conversion; Ensure solid support and transparent communication with all affiliate and partners; Work proactively with new affiliates, mentoring them in all facets of the program; Monitor and analyze affiliate performance based on standards KPIs such as CR, Inst2Reg, Reg2Dep, Click2Reg, Click2DEP. Carry out systematic checks of affiliates for the quality of the provided traffic and fraud, monitoring the implementation of this procedure; Research and monitor competitor product performance including evaluation of their TOP Geo’s, Bids, Sources. Develop affiliate partner recruitment and affiliate program marketing campaigns, prepare the annual affiliate campaign calendar and roll-out plans to manage expectations and participation of teams involved. Create monthly promotions and communications to affiliate marketers, manage multiple campaigns across a varied client base; Participate in product and existing Affiliate Program development and UX exercises, as part of our test-and-learn approach, initiate new campaign ideas, incentives and bonus offers. Control over payments to partners; Monitor and provide Daily, Weekly, Monthly updates and reports and traffic analysis. Requirements: 2+ years of experience in Affiliates and online marketing with a strong network of contacts; Proven achievement metrics-driven record in subscription-based entertainment, niche affiliate partnerships in high-risk industries: gambling, betting, adult, forex, blockchain, crypto currencies, micro- credits and similar. Ability to adapt to new markets quickly, comfortable dealing with fast-paced environments and ambiguity; Understanding of the specifics of Affiliate Marketing: partnership and payment models, traffic quality fraud checks, negotiations, technical knowledge of setting up campaigns; Experience in working with publishers, advertisers, affiliate networks; Understanding of the product funnel and basic conversion metrics; Solid sales and negotiation skills aimed at tangible and transparent results; Strong analytical background; Strong problem-solving skills and business-oriented mindset. Strong soft skills; Engineering background would be considered as an advantage; Business proficient English is a must. Add Talent Solutions team is a unique place to work and professional growth Add Talent Solutions team works to connect remote specialists worldwide with the existing portfolio of Clients in IT, Software, Web and Product Development as well as Digital, Marketing and Creative industry sectors. In addition to 20 working days of paid vacation we are also offering training budget with opportunities to attend top industry events and conferences, international workshops at our competence centers, language, project management, IT and general career development courses, regular annual appraisals, career fast-tracks in cross-functional environment, transparent quarterly KPIs and bi-annual career development sessions as well as and international/field collaboration and experience. We are looking forward to welcoming You in our team!