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Full Time
2 months ago
About LePushé: LePushé is a sustainable fashion brand that is launching its first collection using PusheFiber made of Premium Hemp Fabrics in April 2023. We are committed to creating high-quality fashion products while minimizing our environmental impact. Our mission is to inspire people to make conscious fashion choices that benefit both people and the planet. Job Description: We are seeking a dynamic and creative Marketing Executive to join our team and manage our marketing needs. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that aligns with our brand mission and values. Key responsibilities include: Developing and implementing a social media strategy for LePushé, including managing and optimizing all social media channels (Facebook, Instagram, TikTok, Pinterest, and Twitter). Analysing social media weekly performance and providing data on how to optimize social media presence . Developing and executing external marketing efforts such as advertisements, events, articles, blogs, etc. Conducting market research to identify new marketing opportunities and trends, and staying up-to-date on industry best practices. Developing a budget for marketing efforts and tracking ROI to ensure effective use of resources. Collaborating with the LePushé team to ensure that all marketing efforts align with our brand values and mission. Qualifications: Strong understanding of social media platforms and best practices for social media marketing. Strong analytical and project management skills. Excellent communication and collaboration skills. Passion for sustainability and conscious fashion. To Apply: If you are interested in this position, please submit your resume, cover letter, and a marketing strategy for LePushé to . The marketing strategy should include the following components: Background information: If interested send and email to with your CV and if selected we send you background information and buyer persona to get a better understanding of our brand mission, values, target audience, product offerings, and unique selling points. Marketing objectives: Based on your research, please define the marketing objectives you would like to achieve for LePushé and provide us with a clear roadmap on how you would achieve these objectives. Social media strategy: Please develop a comprehensive social media strategy for LePushé, outlining how you would manage and optimize our social media channels, including Facebook, Instagram, TikTok, Pinterest, and Twitter. External marketing: Please provide us with a plan for external marketing efforts such as advertisements, events, articles, blogs, etc., and explain how these efforts would help us achieve our marketing objectives. Budget: Please provide us with a budget for the marketing strategy you have developed and justify the allocation of resources. Presentation: Once you have completed your marketing strategy, we would like you to present your findings to us in a 30-minute virtual presentation. To see where we currently stand on our social media check out @lepushefashion on Instagram , Facebook , Tiktok , Twitter and Pinterest We look forward to hearing from you!