With years of experience in digital marketing, a marketing degree, and an MBA, I am a highly motivated and results-driven digital Marketer. My primary expertise lies in developing and executing successful digital marketing strategies across a range of channels, including SEO, PPC, display ads, and CRM, with a focus on customer acquisition and retention for both B2B and B2C.
I possess a range of skills that make me an effective digital Marketer, including project management, communication, and organization. I am able to work effectively with cross-functional teams to ensure that all projects are completed on time and within budget, while maintaining a high level of quality.
In addition, I have a proven track record of increasing website and social media traffic while driving sales, resulting in measurable ROI for the companies I have worked with. I am passionate about digital marketing and committed to staying up-to-date with the latest trends and best practices in the field.
Overall, I am a highly responsible and communicative Marketer with a strong focus on achieving results. I believe that my skills and experience make me a valuable asset to any organization looking to succeed in the online space
Experience
Comproima
Apr 2020 – Present
Guatemala
Marketing Strategist
-Created and executed marketing campaigns that resulted in increased traffic and customers on social media and web site.
-Executed strategies that resulted in an increase in followers and likes for social media.
-Worked on monthly improvement in return on ad spend (ROAS) for Facebook and Google Ads.
-Generated an improvement in ROAS.
-Led improvement on customer satisfaction rating related to social media interactions.
-Implemented monthly marketing budgets for SEO, SEM PPC, social media, and event marketing.
-Improved ROI for social media advertising campaigns.
-Development and implementation of effective CRM strategies, including customer data analysis and behavioral campaigns.
-Focus on Meta and Google Ads to maximize the brand's digital presence and reach
-Analysis of data and statistics to identify areas for improvement and opportunities.
-Managed the launch of a loyalty program.