Resourceful and adaptable professional with a strong background in business operations, executive support, event planning, and sales. Proven ability to streamline processes, enhance productivity, and deliver exceptional customer experiences. Experienced in managing administrative functions, coordinating high-profile events, and leading teams. Strong problem-solver who thrives in dynamic environments, whether remote or in-person.
Experience
Natural Born Juicers
Dec 2006 – Dec 2018
NYC, Indianapolis
Founder
Business Strategy & Growth: Develop and execute long-term strategies to scale operations, increase market presence, and drive revenue growth.
Product & Menu Development: Oversee the creation of innovative, health-focused juice blends, ensuring alignment with consumer trends, nutritional standards, and sustainability goals.
Marketing & Social Media Leadership: Develop and execute multi-channel marketing campaigns, leveraging social media, and content marketing.
Public Relations & Brand Awareness
Operational Excellence: Streamline supply chain, production, and inventory management to optimize efficiency and cost-effectiveness.
Customer Experience & Community Engagement: Create loyalty programs and community-driven events to foster deeper customer relationships. Leverage feedback and data insights to refine product offerings and enhance customer experience.
Partnerships & Expansion: Develop strategic partnerships with retailers, wellness brands, fitness centers, and e-commerce platforms to drive growth and distribution opportunities.
Team Leadership & Culture: Build and mentor a high-performing team, fostering a company culture focused on health, sustainability, and innovation.
Led public relations, social media, and customer engagement, enhancing brand loyalty.
Coordinated large-scale event participation, managing logistics, permits, and vendor relations.