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Loryne Joy Omwando

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Intro
Nairobi, Kenya
Assistant at Peritus Brands
Director/ Marketer at Resem Investments
Studied Virtual Assistant at ALX Africa
Studied Tourism at Kenya Technical Trainers College
Studied Bachelor of Science in Ecotourism and Hospitality Management at Egerton University
Studied Mobile Software Development and Entrepreneurship at Emobilis Mobile Technology Training Institute
Joined January 14, 2025

Skills

Languages

English
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Fluent
Swahili
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Fluent
About
I am a highly motivated professional with a Bachelor’s degree in Ecotourism and Hospitality Management and a Diploma in Technical Trainer Education, complemented by certifications in Digital Marketing, Virtual Assistance, and Mobile Software Development. With diverse experience across tourism, business development, and marketing, I have successfully managed social media and custom branding for Peritus Brands, led marketing initiatives and handcraft production at Resem Investments, and contributed to the Kenya Tourism Board's business development and event management efforts. My background in teaching and vocational training further fuels my passion for education, while certifications in Universal Design for Learning and Open Educational Resources enhance my ability to foster inclusive, accessible learning environments. Driven by continuous learning and professional growth, I aim to leverage my skills in social media management, content creation, marketing and branding to drive impactful change in the tourism and education sectors.
Experience
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Peritus Brands
Nov 2024 – Present
Nairobi, Kenya
Assistant
I assist with custom branding of mugs, t-shirts, and hoodies using No-Cut, sublimation, and heat press techniques, as well as social media accounts management and analytics.
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Resem Investments
May 2024 – Present
Nairobi, Kenya
Director/ Marketer
I run a small business specializing in handcrafted epoxy resin items In addition to product design and production, I manage all aspects of my online presence, including content creation, social media management, and analytics.
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Kenya Tourism Board
Apr 2023 – Apr 2024
Nairobi, Kenya
Intern - Business Development Department and Events & Exhibitions Department
Responsibilities included: · Market intelligence: Keeping abreast of emerging industry trends, competitor activities, and contribute insights · Administrative tasks: including maintaining records and files, managing correspondence and handling routine office tasks, generating reports and presenting key insights to the team to guide decision-making and future marketing efforts. · Fostered lasting relationships with partners through effective communication and quick response, resulting in long-term loyalty and expanded client base. · Participated in the early stages of the development of Kenya Tourism Board’s strategic plan 2023 – 2028. · Part of the organizing team for the Destination Marketing Series – County edition 2023 aimed at reaching all 47 counties in Kenya on tourism product promotion and marketing. · Part of the planning committee for the Magical Kenya Signature Experience (MKSE) awards 2023. · Part of the National Organization Committee for the East Africa Regional Tourism Expo (EARTE) and Magical Kenya Travel Expo 2023. · Worked in conjunction with the Europe Market at Kenya Tourism Board on facilitation of Magical Kenya Stand representative companies and co-exhibitors to participate in the ITB Berlin 2024.
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Railway Training Institute
Sep 2022 – Nov 2022
Nairobi, Kenya
Tourism Teacher Trainee
Developed learning plan and session plans that incorporated mandated topics and included immersive activities for student engagement. Encouraged critical thinking and problem solving skills to enable students to step out of comfort zone. Facilitated small group activities and one-on-one instruction to meet individual student needs. Shifted between formal and informal methods of teaching Prepared and administered quizzes, tests and examinations to gauge how well students were learning.
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County Government of Embu
Jul 2019 – Sep 2019
Embu, Kenya
Tourism Attachee
Administrative support: assisting in tasks such as taking minutes, maintaining departmental records and files Customer service: Responding to inquiries and provide information to trade and tourism related queries from individuals and businesses Licensing: Preparation and issuance of liquor licenses to businesses Gained extensive knowledge in data entry, analysis and reporting Used strong analytical and problem-solving skills to develop effective solutions for challenging situations
Education
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ALX Africa
Sep 2024 – Oct 2024
Certificate, Virtual Assistant
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Kenya Technical Trainers College
Sep 2021 – Dec 2022
Diploma in Technical Trainer Education – Tourism, Tourism
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Egerton University
Aug 2016 – Dec 2020
Bachelor of Science , Bachelor of Science in Ecotourism and Hospitality Management
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Emobilis Mobile Technology Training Institute
Apr 2016 – Aug 2016
Certificate, Mobile Software Development and Entrepreneurship