Niicaz is a Marketplace/Loyalty Program that offers advantages and rewards for shopping mall customers. Go shopping at a mall, collect your invoices, scan the QR Code using the app and earn Niicaz (a coin inside the app). The best part comes later, when the user trades Niicaz for thousands of incredible rewards without spending any money on it. My main role in this project was as UX/UI designer, collecting informations from the business perspective, defining design challenges, raising hypothesis and exploring ideas to develop a fun and easy to use interface for the end users.
Published:April 6, 2021