Preethi Murthy

Experience

Peace Corps

Jun 2018 – Mar 2020

Georgetown, Guyana

Adolescent Health Promoter

Adolescent Health Promoter attached to a local secondary school and health center in Region #2 Pomeroon-Supenaam in Guyana. Primary Project Objectives - Increased the knowledge and skills of youth, ages 10-14, to improve their health and well-being through health and life skills education at local secondary school. - Increased the knowledge and skills of adults (families, caregivers, and community groups) to effectively support the health and well-being of youth by working with school staff, PTA, and local healthcare workers. - Increased the capacity of school staff and health care workers to provide health education and youth-friendly health services to youth by establishing an Adolescent Clinic at the local health centre. Major Achievements - Along with other regional health volunteers, planned and facilitated a 3-day HFLE teachers training workshop for secondary school HFLE teachers from 7 schools in Region #2 in August 2019. The Workshop was funded by community contributions and a Peace Corps Special Program Assistance (SPA) grant. - Created an HFLE textbook as a resource for teachers to use when planning lessons. Textbook includes information and content on difficult topics, an activity guide, sample lesson plans and how to conduct pre and post-assessments. - Planned and facilitated training sessions for incoming group of Health volunteers on various topics including creative ways to teach HFLE, content and curriculum sessions, as well as Monitoring and Evaluation (M&E) sessions on how to's and importance of recording and reporting progress. -Created a tracking tool on Microsoft Excel for health volunteers to easily grade and keep track of pre and post tests administered at school so it can be properly reported on the Volunteer Reporting Form (VRF). - Held the position of Chief Editor of the GAFF Editorial Board, Peace Corps Guyana's social media and newsletter committee.

Colavita USA

Oct 2016 – Jan 2018

Edison, NJ

Marketing Intern

- Assisted in the creation and execution of marketing content, materials and press releases with other marketing team members - Ran paid social campaigns on various platforms to increase reach to target market and increase traffic to online store and e-commerce channels - Tracked and analyzed analytics for all social media channels (Facebook, Twitter, Instagram, Pinterest, and YouTube) using Hootsuite, Sprout Social, Google Analytics, and specific platform analytic tools to create a quarterly strategy report - Collaborated with videographer and recipe developer to concept and produce videos and food photography for social media channels and website - Facilitated and worked at two of Colavita's booths at notable trade shows in the Gourmet Food industry (Summer Fancy Food Show + Food Network's New York Wine & Food Show) - Data Entry for IBM Data Synchronization program, along with advising on e-commerce platforms (Amazon, Jet and Walmart)

Grey Health Group

Jun 2016 – Aug 2016

Summit, NJ/ NYC

Copywriting and Editorial Intern

- Collaborated with other copywriters and designers to brainstorm and narrow creative concepts and advertisements for various pharmaceutical brands including Sublingual Immunotherapy (SLIT) Allergy Tablets, immunotherapy platforms, injectables, and contraceptive devices. - Worked in a team to strategize, design and present a creative campaign pitch for a vaccine to ghg CEO, upper management and a marketing team from Pfizer. - Performed tasks for the agency including but not limited to, social media marketing, copywriting for articles, press releases, website and data entry, research categorization, and analyzing research methodologies.

Dress for Success of Central New Jersey

Mar 2015 – Sep 2015

Lawrenceville, NJ

Marketing Outreach Intern

- Advertised events and promotions and managed company relationships with clients, donors and agencies through social media and email marketing (Facebook, LinkedIn, Mailchimp, Constant Contact). - Used Adobe Creative Suite (Photoshop) to create and display advertisements, and manage the company’s website. - Successfully launched a donor retention direct-mail program in order to increase donations. - Mentored and coached over 30 underprivileged and disadvantaged women in resume writing, interview skills and job searching.

Education

Rutgers University

Sep 2014 – May 2018

Bachelor of Science, Marketing and Business Management

Skills

Languages