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Rafael Cardoso

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Intro
Brazil
Head of Business Intelligence at Plusdin
Joined December 20, 2021

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Portuguese
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Native or Bilingual
English
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About
My name is Rafael and I work as a Business Intelligence analyst specialized in digital marketing. I am currently leading the BI team at Plusdin, a fintech with strong digital marketing roots. At this company, I had the chance to be part of the BI's department very beginning and actively participate in its growth and expansion, where we are continuously improving our expertise and processes. My daily routine requires me to deal with many tools, which call for development skills in many environments and languages such Big Query Standard SQL, MySQL, Presto, Hive, Python and others. Besides, it is worth mentioning that I am also a Looker certified developer. Throughout this journey I have been using some tools like: - Google Cloud Platform (mainly in Big Query, Cloud Functions, Cloud Storage, Pub/Sub, Cloud Scheduler, Looker, Data Studio) - Treasure Data CDP - Facebook Ads, Google Ads, TikTok Ads, Google Ad Manager, Google Ad Sense, Active Campaign, Sendgrid and much more! - Python for API`s - GitHub/GitLab - NetSuite development
Experience
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Plusdin
Dec 2019 – Present
Brazil
Head of Business Intelligence
At this job, I had the most immersive experience in Digital Marketing and Advertising, which is Plusdin's core business. I Also had the chance to participate on the implantation of a Data Warehouse from scratch on Big Query and designing all Looker's models