ā—¸Analytics and insights - Scope, analyze, and report marketing analytics with senior leadership on a continuous basis. Drive improvements to processes and methodology to improve data quality and drive down costs. Provide business intelligence and recommendations.
ā—¸ Digital Marketing ā€“ Expertise in Google Analytics, Google Ads, Facebook Marketing, Criteo, and Amazon marketing services.
ā—¸ SEO - Project manager in SEO implementation and instrumental in improving organic ranking for two websites.
ā—¸ Reporting - Prepare dashboards and convey data-driven insights to chief executives, sales leads, and other relevant stakeholders using Power BI and Google Data Studio.