$2,000 per project
About me: 1. Deep understanding of reporting and analysis tools, skill to consolidate data from various sources 2. Extensive marketing and performance marketing knowledge, understanding marketing and sales funnels, conversion, traffic channels 3. Solid understanding of market research and data analysis methods 4. Experience in optimizing landing pages and user funnels 5. Experience with A/B and multivariate experiments 6. Solid knowledge of website analytics tools: e.g., Google Analytics, NetInsight, Omniture, WebTrends 7. Experience in setting up and optimizing Google AdWords campaigns 8. A strong analytical mindset that makes decisions based on numbers, not gut-feelings 9. Strong analytical skills and data-driven thinking 10. Positive team-player who can convey complex information in an easy way 11. Up-to-date with the latest trends and best practices in online marketing Main responsibilities (marketing): 1. Create and optimize marketing strategy based on the business goals of the company to promote its products 2. Calculating the required marketing budget based on strategy 3. Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns 4. Design, build and maintain your social media presence 5. Measure and report performance of all digital marketing campaigns, and assess against goals ROI and KPIs 6. Search for new channels and sources to attract a targeted audience and grow them 7. Analyze existed audience behavior to find new ideas and vectors for future product development 8. Conduct market and competitive research, analyze customers' demands and behavior 9. Setup and execute on user acquisition and retention marketing strategies, in close cooperation with the internal team as well as with external partners to deliver on strategic initiatives 10. Instrument conversion points and optimizes user funnels Main responsibilities (social media): 1. Analysis of the market, audience and competitors. 2. Development of a content plan. 3. Maintenance and development of profiles in social networks. 4. Shooting and video filming of a product for advertising. 5. Design and content creation: text, photo, video. 6. Attracting subscribers, increasing the audience. 7. Forming and increasing brand loyalty. 8. Communication with subscribers. 9. Monitoring the effectiveness of page promotion. 10. Work with brand mentions in social networks and work with negative. 11. Writing attractive texts. 12. Work with graphic editors, photo stocks, video editors. 13. Monitor SEO and web traffic metrics.