A chronicle of one who sees the world with the ears.
I’m a multiplatform creative inspired by the sounds of the universe.
With over 10 years working in Communications, Marketing and Sales, and a specialized focus on advertising and content for both digital and print media, I understand that communicating is not what is said but what is understood.
The future of creative strategies depends on refining the art of listening.
Not through big data or volume of information, but rather understanding individual and collective behaviors in the deepest sense of their causes and consequences. The role of organizations and professionals in this journey is to comprehend and translate their social function into a more solid connection with their target and community, developing actions based on a purpose and preserving this commitment throughout the business model.
Listening is the way to understand with the heart.
Published:June 16, 2020