An intro video is exactly what it sounds like, a short, direct, introductory video that tells the viewer everything they need to know about your product/service and business while also setting the tone for your brand and the rest of your content.
How to Make a Great Intro Video for Your Website
These days, even the best photos and gifs are being trumped by video.
In fact, on average, people stay 2 minutes longer on sites with videos than they do on sites without them. Anything can happen in two minutes online -- so why wouldn't you want to capitalize on it?
Incorporating an intro video into the layout of your website (especially your homepage) can be an effective way to getting your visitor's attention. Ultimately, this allows you to tell a story, bring your company to life, and increase conversions.
