Did you know that 50% of consumers who do a local search on their phone will visit a store within the very same day?
That’s a lot of potential revenue.
So it goes without saying really that a strong local SEO strategy is key to making sure these people visit your business, and don’t instead go elsewhere.
As competition increases, the task of increasing visibility in the local search results takes centre stage. If you run a small business, you need to be leveraging local SEO. You need to be tracking, measuring and analyzing your local marketing efforts, not to mention staying on top of your competitors.% Of Local Mobile Searches Lead To A Sale Within One Day
87% of smartphone owners use a search engine at least once a day.
60% of American adults use smartphones and tablets to search for local product and service information.
50% of local-mobile searchers are looking for business information like a local address.
78% of local-mobile searches result in offline purchases.
71% of people surveyed say they look up and confirm the location of a business before going to it for the first time
For local listings 68% of searchers were found to have used ‘get directions’ or ‘click to call’ in a mobile ad.
1 in 3 smartphone searches were made right before a store visit.
