Brand identity is the visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.
A mascot is simply an illustrated character that represents your company. Think of them as the ambassador for your business. Ex: KFC’s Colonel.
Mascots are great for companies that want to create a wholesome atmosphere by appealing to families and children. Think of all those mascots at sporting events and the great dynamic they create by getting involved with the audience!
I'll share 2 options at the initial stage for approval if in case you feel like exploring more we would be happy to provide you an extra option, and then upon your confirmation, we will modify the final logo accordingly.
So you get 3 logo variants with unlimited editing options once you freeze a logo.
Check out some of my works at https://www.behance.net/kishankumark
