Responsible for developing and executing social media strategies that align with our business goals and drive engagement across all our social media platforms. You will be a key player in our digital marketing efforts, working closely with cross-functional teams to create integrated campaigns that drive traffic, leads, and sales.
Responsibilities:
. Develop and execute social media strategies that align with our business goals and drive engagement across all social media platforms.
. Create and curate compelling content that resonates with our target audience and is aligned with our brand voice and messaging.
. Monitor and engage with online communities, responding to comments and inquiries in a timely and professional manner.
. Analyze and interpret social media metrics to measure the success of campaigns and make data-driven decisions.
. Create and execute social media advertising campaigns, including targeting, budgeting, and optimization.
. Stay up-to-date with the latest social media trends and best practices, and incorporate them into our social media strategies.
. Collaborate effectively with cross-functional teams, including marketing, sales, and customer service, to create integrated campaigns that drive business results.
. Manage multiple social media projects simultaneously, including setting timelines, prioritizing tasks, and delegating responsibilities.
. Develop and execute crisis communication plans in the event of negative feedback or reviews.
. Continuously measure and analyze the effectiveness of our social media efforts, and make recommendations for improvement.
