User Journey Audit is a structured evaluation of the pathways users take when interacting with a product, service, or brand. The goal is to identify inefficiencies, pain points, and opportunities for improvement, ensuring the user experience aligns with business goals while meeting customer needs.
User journey design focuses on mapping and optimizing the steps a user takes when interacting with a product, service, or brand. It ensures a seamless and engaging experience at every touchpoint, addressing user needs and driving conversions. Improves user retention, boosts conversions, enhances loyalty, and informs decision-making.
