RESPONSIBILITIES:
Creating research-based content for online and in print platforms
Delivering finished content or drafts within the stipulated time frame
Leverage industry best practices to churn out new ideas for content
Coordinate with other writers in the team and the content manager
Develop content based on the requirement such as different content for websites, marketing campaigns, videos & blogs
Track the Key Performance Indicators to analyze the performance and suggest improvements
Make use of search engine optimization strategies to develop engaging content and maximize the traffic on the website