Stephanie Pallotto

Maison Battat Inc.

Aug 2019 – Present

Social Media Manager

• Creates year long high-level social media campaigns across 9 brands • Manages social accounts for multiple brands across a variety of social media platforms. • Creates and adapts relevant content calendars to support and engage community, while respecting brands’ image and tone of voice. • Listens and monitors all social media accounts daily and facilitate online conversations with customers. • Builds and maintains relationships with social media influencers. • Maintains a yearly influencer budget and allocation across 9 brands accordingly to priority. • Effectively briefs photographers, videographers and graphic designers on new content. • Monitors trends, emerging topics, current events and changes within social platforms. • Proposes innovative social media content and strategies derived from online/offline research to entice and engage audience. • Experiments with new and creative ways to leverage social media activities into building excitement and buzz for brands. • Oversees global content calendars. • Reports on organic, promoted and influencer social content.

Bixler Jewelers

Jan 2018 – Aug 2019

Brand Manager & Social Media Specialist

• Managed a roster of partner brands and acted as the key contact while building harmonious, value-based, business relations with them. • Developed and implemented new collections for each brand, in collaboration with the product. development team. Continuously reviewing the status, and applying corrective measures where necessary. • Assisted with the organization of different events (Tradeshows, in-store launches, on-site activations, etc). • Coordinated all changes to product and marketing from the brand to our internal team (production, web, image and/or creative teams). • Assisted the distribution team with building presentations, outreach, and meeting organization • Oversaw all-digital, creative, and copy for each partner brand. • Collaborated internally and externally to ensure key brand moments (PR events, influencer partnerships, tentpole activities) are amplified appropriately via social media channels. • Coordinated the execution of creative strategy in collaboration with the social media manager and partner with our in-house marketing, web and creative team to ensure a cohesive social media identity.

Delmar Jewelers

Jun 2016 – Dec 2017

Marketing and Social Media Coordinator

• Organized and oversaw all brand marketing projects - websites, videos, lookbooks, photoshoots, graphics, etc, to meet different customer specifications. • Managed all relevant social media accounts and contributing content for partner brands • Created marketing and social media proposals for customers. • Coordinated with all customers’ social media teams to cross-promote products and organize campaigns - Facebook Live Events, Instagram Story, Pinterest Promote. • Prepared quarterly marketing packages for customers. • Occasional copywriting - brand descriptions, video scripts, product descriptions. • Kept track of social media trends and competition.

Stephanie Pallotto

Skills