Adam Snetiker

Designer and aspiring creative leader with a specialty in brand implementation. 15+ years of experience with industry-standard software.

Message

Intro

Porter Ranch, United States

Digital Marketing Specialist at Self-employed

VP of Product at Coinsquad

Studied Digital Marketing at Acadium Accelerator

Studied Informatics at Indiana University Bloomington

Design

adamsnetiker.com

Joined June 11, 2020

Skills

Languages

English

Native or Bilingual

About

I'm a tech-savvy designer and aspiring creative leader (Art Director, Creative Director, Chief Creative Officer) who specializes in brand implementation. I use my research skills, knowledge of the design thinking process, and brand guidelines to create content that's used for marketing and increasing engagement. Cover images for a business coach building a community for her clients, flyers and paid social ads for a comedian, and YouTube thumbnails for a web series concept are just some of the projects to which I've contributed. You can save my contact information, download my resume, read case studies, and view my portfolio at

https://linktr.ee/adamsnetiker

. Design is about problem-solving and my goal is always to make an impact on clients, employers, and/or consumers. The two achievements I'm most proud of that clearly demonstrate my ability to drive positive outcomes are as follows: 1. My flyers, ad creatives, and social media assets were used to help a comedian take her show from canceled to sold out a year later, with two sold-out shows the year after that. 2. While working at a company responsible for the marketing of 500,000 Mortgage Loan Originators, my modern re-design of a direct mail postcard was chosen by 18,000 professionals and sent to customers on their behalf. To further my impact down the line, I've been exploring the use of AI writing and image generation tools such as ChatGPT and Midjourney. These tools help to increase campaign planning efficiency and decrease the turnaround time for building visual assets for marketing and advertising. What I'm most excited about, though, is the door that will open up as I strengthen the skills needed to become a design leader. How? Well, in order to generate the desired outcome using AI tools, I have to become a better communicator and learn to direct and optimize algorithms to execute my vision properly. The process is similar to the way it was before these tools existed - designs will be evolved, altered, adjusted, and perfected until everyone's happy with the result. Above all, I'm a lifelong learner and a visionary. I'm very excited about the opportunity to work with your talented design team, to keep innovating, and to execute my big ideas so your business or your client's business will continue to move forward and grow.

Experience

Self-employed

Jul 2018 – Present

Digital Marketing Specialist

- Achieved page 1 Google position with websites optimized for branded search terms across multiple industries - Leveraged humor in paid search and paid social ads; converted 200 customers in 3 months, generating $4,000 in ticket sales that resulted in a sold-out show - Optimized email newsletter subject lines by tailoring copy to target audience in a specific brand voice; doubled open rate of emails in 12 weeks; increased Reddit Karma by 51% in one year of interacting with top posts

Coinsquad

Feb 2018 – Present

VP of Product

- Optimized website content for company name and niche to increase organic traffic by 85%; increased social referrals by 170% from 2018 to 2019 - Improved GTmetrix PageSpeed score from 66% to 93% by implementing performance recommendations

Vantage Production

Dec 2012 – Jul 2015

Content Management Specialist

- Increased viewer engagement with digital content 88% by optimizing videos for maximum cross-browser compatibility using MP3, Ogg, and WebM formats - Managed push and drip marketing and client retention campaigns for over 500,000 Mortgage Loan Officers; facilitated relationships between MLOs and their clients by producing and distributing personalized content on their behalf

DataCube

Aug 2011 – Nov 2012

SEO & Lead Generation Specialist

- Doubled the sales value of premium keyword-based domain names by developing websites and writing SEO-friendly content to package with URLs - Optimized and managed 10+ concurrent domains under one account using XML sitemaps, Google Analytics, and Google Search Console - Generated leads for over $10,000 of domain names through internet research, targeted lead-generation and cold-emailing potential domain name buyers

Education

Acadium Accelerator

Jan 2020 – Jun 2020

Certificate, Digital Marketing

Indiana University Bloomington

Aug 2001 – May 2005

Bachelor of Science, Informatics