Digital Marketing Specialist with 7 years of experience
Experience
Project Execution Sp. z o.o.
Feb 2020 – Present
Poland
SENIOR ONLINE MARKETING PROJECT MANAGER
- Contribute to team’s productivity by managing personal work flow to
achieve on time delivery of projects and reports, updating internal
status documents such as media plans and budgets
- Work on several projects at the same time
- Manage creative process with key stakeholders/publishers.
- Make decisions on the best form of media for client and campaigns
Optimized ad campaigns according to geographic exposure,
frequency, time spans and more
- Interact daily and maintain rapport with digital media publishers
- Responsible for digital media buys across various DSPs (Taboola,
MGID, Easyads, Engageya, ExoClick, Anow, Yandex, Mail Group...),
native, e-mail and programmatic platforms
- Handle the buying of all day-to-day deliverables and maintenance of
media campaigns
- Assist in the development of media program strategies, analysis, and
reporting
- Make and maintain good contacts with media owners
- Identify target audiences and analyse their characteristics, behaviour
and media habits
B.P.O. Poland Sp. z o.o.
Jan 2014 – Apr 2020
Poland
SENIOR MEDIA PLANNER/BUYER
- Contribute to team’s productivity by managing personal work flow to
achieve on time delivery of projects and reports, updating internal
status documents such as media plans and budgets
- Work on several projects at the same time
- Manage creative process with key stakeholders/publishers.
- Make decisions on the best form of media for client and campaigns
- Optimized ad campaigns according to geographic exposure,
frequency, time spans and more
- Interact daily and maintain rapport with digital media publishers
- Responsible for digital media buys across various DSPs (Taboola,
MGID, Easyads, Engageya, ExoClick, Anow, Yandex, Mail Group...),
native, e-mail and programmatic platforms
- Handle the buying of all day-to-day deliverables and maintenance of
media campaigns
- Assist in the development of media program strategies, analysis, and
reporting
- Make and maintain good contacts with media owners
- Identify target audiences and analyse their characteristics, behaviour
and media habits
UN Global Compact
Jan 2013 – Jan 2015
Poland
PROJECT COORDINATOR
- Identify and inform of joint programming opportunities and
participate in the development of UN joint programmes, as
necessary
- Monitor and track progress of projects across the programme,
including production of status updates and project dashboards;
assist in enforcement of project deadlines and schedules across
the programme
- Assisting with stakeholder communications
- Prepare and review materials for managers use in various
meeting
- Build partnerships and support in developing resource
mobilization strategies
Kopatir Sp. z o.o
Jan 2013 – Jan 2014
Poland
JUNIOR MEDIA PLANNER/BUYER
- Recommend the most appropriate types of media to use, budgets, as
well as the most effective time spans and locations
- Proofread advertisement content before release
- Evaluate the effectiveness of campaigns in order to inform future
campaigns
- Create custom audiences, book and optimize campaigns in
publishers DSPs and local sites
- Navigate, explore, and execute all campaigns
- Responsible for Romania, Russian and digital media buys across
various DSPs, native, and programmatic platforms
- Undertake research and analyse data using internal data sets
- Recommend the most appropriate types of media to use, as well as
the most effective time spans and locations
- Adapt effective media plans based on digital budgets
- Make and maintain good contacts with media owners
- Work with colleagues, other departments and media buyers
Oriflame Poland Sp. z o.o. The European Centre for Financial Services