I am an experienced sales professional. My expertise is in IT & software services like digital marketing, applications and
data analytics where I have built long term client relationships, increased sales & reduced client turnover.
My key strengths are strategic thinking, resilience, communication and a customer centric approach.
I am also a passionate advocate of social welfare and humanity. I have initiated and taken part in health, rehabilitation,
natural disasters & women empowerment projects. I was a part of managing events in my company such as breast cancer
awareness, celebrating women leadership and safety training
Experience
Logicose Pvt Ltd
Mar 2019 – Oct 2022
Karachi. Pakistan
QA - Sales Account Manager
- Headed QA department & managed 3 reportees
- Guided sales team of 300 on engagement and management of clients - enhancing long term relationships
-Helped directly improve sales by 20% yearly & reduced client turnover by 10% (1800 client base)
- Understood digital marketing services (SEO, content production, PPC, app development, social media
marketing & more) catering to client needs
- Had full responsibility of creating KPI & data analyzing trends such as (CAC, CLV, win rate, lead response time)
- Presented weekly analytical reports to head of sales & 3 category VP’s enhancing sales growth
- Liaised with the digital marketing team providing strategies for client growth
- Deployed a first in class software which recorded & monitored all employees’ KPIs on 1 dashboard
