Chief Marketing Officer <2018 - 2022> Chinobazaar Pvt Ltd, Pokhara, Gandkai ( Digital Marketing, SEO, SEM, Social Media Marketing, Email Marketing, HTML/CSS, Microsoft word, Microsoft Excel, Microsoft PowerPoint, Cava, Photoshop, Illustrator, CRM, Word press Development, CMS)
• Developed robust Conditional email campaigns based on customer interactions with the platform that improve retention by 28%.
• Create reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion rate by 215%.¬
• Established in-house knowledge of marketing content leveraged by the sales team¬¬¬¬¬ to improve customer LTB by 27%.
• Strategized developed and managed paid digital marketing across AdWords, Instagram, and Facebook with monthly budget of $20,000 resulting in about $83,000 in monthly revenue.
• Launched SEO campaign for high volume and long-tail keywords that generated 15,000 unique visitor and 170 customers monthly.
• Partnership with the hotel, social community, influencer, bank, Transport agency and e-payment wallet to flourish the business of e-commerce Company.
• Google ads campaigns achieving target acquisition goal at 20% under target CPA.
• Successfully running Face book campaign with 30% ROA.
