Ayra Haider

Graphics Designer and Content Creator

Intro

Karachi, Pakistan

Product Designer at Z-MAN

Studied Marketing and Finance at Institute of Business Administration (IBA)

Marketing & Advertising

instagram.com/designfy.pk?igshid=YmMyMTA2M2Y=

Joined March 25, 2023

Skills

Languages

English

-

Fluent

About

-Let’s Elevate your brand through design 📶 Helped over 24 businesses improve their visual communication and increase brand recognition. If you’re looking for someone who can create visual solutions for you, with the goal of effectively communicating messages and ideas to specific audiences then you have landed yourself at the right profile. I cannot help everybody, but we may be a great fit if you are looking for someone: ✨ Who can creatively bring fresh ideas and unique perspectives to the table, helping you to stand out from your competition. ✨ Who is able to effectively communicate your ideas and listen to your needs, ensuring that the end result meets your expectations. ✨ Who is dependable, meets deadlines, and operates in a professional manner. ✨ Who is able to work within your specific brand guidelines, as well as adapting to new challenges and styles as needed. ✨ Who pays close attention to detail, ensuring that designs are visually appealing and free of errors. ✨ Who can think critically about your needs and goals, and create designs that achieve those objectives in an effective manner. I can assist you with: ✅ Increased sales: I make sure to deliver attractive and well-designed packaging that can significantly increase your sales. ✅ Cost savings: I can actually save you money in the long run by avoiding costly design mistakes or the need for multiple revisions. ✅ Time savings: I can quickly and efficiently complete projects, freeing up time for you to focus on other aspects of your business. ✅ Competitive advantage: A unique and visually appealing design can give your business a competitive edge and make it stand out in a crowded marketplace. ✅ Expertise: I have the skills, experience, and expertise to produce high-quality designs that meet your specific needs and goals. Not every business is my client, though – some signs I might not be a good fit includes: ▪️ Have unrealistic expectations - clients who have unrealistic expectations of what can be achieved within a certain budget, timeline or with a specific set of skills, can lead to unproductive working relationships. ▪️ Have a history of poor payment practices - as this can be a sign of future problems. ▪️ Have ethical concerns - I avoid working with clients whose core values doesn’t inculcate element of “Respect” Tools: Adobe Photoshop, Adobe Illustrator, canva About me: I Established and manage a freelance graphic design business “

” that aims to assist companies in brand development. I am someone who is reliable and can meet deadlines and follow through on commitments. A freelancer who is professional, well-organized, and can produce high quality work that meets the standards. And most importantly, a person with positive attitude along with a dedication to willing to go the extra mile to ensure the project is a success for my client has made me retain up to 70% of my clients. If you have a project to discuss, or you need my consultation – feel free to reach out to me! I will be happy to help you with your objectives. Thank you for your time, have a great day! Ayra H.

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Experience

Z-MAN

Aug 2020 – Present

Ajman UAE

Product Designer

Branding and designing company’s Hand Tags, pocket flashers and labels for every new article launch

Designfy.pk

Aug 2020 – Mar 2023

Freelancer

Worked as a freelancer for: 1) Z-MAN Dubai 2) Toplink Packaging Pvt Ltd 3) Trax 4) Tabani Group 5) Plexvista 6) Crescent Cart Mart 7) E-Commerce by Enetwa 8) Breeze 9) Haider Industries 10) Edge Fashion 11) Logex 12) Modifiers 13) Naveed Talks 14) DGX Logistics 15) Sparko 16) Ghausia Embroidery 17) Capital Lounge 18) Tan Awaiz 19) Fitnetic 20) Mehak’s Makeup 21) SIAT FC 22) Afzal Mangoes 23) MICADR • Established and manage a freelance graphic design business “Designfy.pk” that aims to assist companies in brand development • Develop creative advertising content for various media, including menus, business cards, presentations, flyers, posters, t- shirts and product packaging while ensuring maximum brand awareness of target audience. • Conceptualize logo design, gif animations, videos and social media channels to promote product brands. • Contributed in providing the skills and techniques learned over time to more than 23 businesses & individuals as yet.

Edge Fashion

Feb 2021 – May 2022

Karachi

Social Media Manager

- Developed marketing material for social media via jewellery photoshoots and Instagram grids for social media branding - Contributed in increasing profile engagement up to 30% through insights and post scheduling

SIAT FC

Mar 2022 – Apr 2022

Karachi

Content creator / Marketing Intern

- Contributed to the team’s content creation efforts through crafting effective stories through article research - animating digital posters and bringing energy via captions for audience engagement. - Contributed with knowledge and experience with Adobe Photoshop. - Interest in broad variety of social media platforms and a willingness to explore creative visual techniques to bring content to life.

ABM industries

Jan 2019 – Jan 2020

Karachi

Communications intern

- Contacting clearance agencies through composing emails. - Making sure to reply to new or existing clients with the relevant information.

Education

Institute of Business Administration (IBA)

Jan 2020 – Mar 2023

BSAF, Marketing and Finance