I’m a mix of everything that, with love, I learned how to do.
I studied Industrial design as a professional career, but then I realized that I wasn't enjoying that, so I decided to start seeking a passionate feel and I found that design in digital environments was something that made my heart beat faster. Once on that path, I found that measuring the impact and taking decisions based on the results verification will improve my performance. I started
After chasing my tail for a while, the ethnographic and anthropological research approach of a Master in Advertising opened a door to question my own thoughts to continuously improve my way of working.
Later, after working in difficult environments, I understood that even if I loved what I was doing, I should also work to find and maintain friendly, pleasant, and peaceful workspaces in the middle of the storm, because that is where I give the best of myself.
Experience
Instituto Distrital de Patrimonio Cultural
Feb 2022 – Present
Bogotá
Digital Manager
Digital Team Manager (Graphic Designer, Webmaster, and Community Manager)
Review of monitoring reports (metrics) and decision making
Security actions, infrastructure, and information systems
Manage distribution lists for the execution of segmented communication, mobilization and/or announcement strategies.
Instituto Distrital de Patrimonio Cultural
Jul 2021 – Dec 2021
Bogotá
Web designer
Content Manager - Web design - Data Analyst
The administrator of official web pages and mobile applications of the Entity
Online Government Policy Application - Web Accessibility and usability Web
Orquesta Filarmonica de Bogotá
Nov 2017 – Dec 2020
Bogotá
Web designer
Web administrator: administrator of the Entity's official web pages and mobile application
Web design - Analytics data analyst
Graphic designer of internal and external communications for the effective communication of the orchestra activity
Design of internal campaigns
Design of advertising pieces for Orchestra concerts and events
Education
Universidad Jorge Tadeo Lozano
Jun 2015 – Jul 2017
Advertising Master, Researching
Institute of Technology, State University of New York