Hello, I’m Camille Siegel, and I’d like to introduce myself. I have over 34 years of international experience as a seasoned marketing content and communications manager, with experience as an editor and brand and project manager. My background positions me as an exceptional candidate to advance your mission and KPIs.
What excites me most about this role is the dynamic potential to craft compelling content and communication strategies that propel your company's mission forward. I’m confident that my experience will be the perfect complement to your organization.
Due to my multifaceted background, I’m able to work effortlessly within different sectors and time zones. I have experience working in international financial services, payment companies, B2B/B2C sectors, global software firms, luxury retail, nonprofits, law firms, and international advertising agencies. My client base has included diverse industries such as pharmaceuticals, luxury brands, banking, law, non-profits, magazines, and payment and SaaS/BaaS software companies. With my skills that I have acquired in New York City and Paris, I am able to transfer my skill set within any industry.
AREAS OF EXPERTISE
• Content & Communications Manager
• Editor & Proofreader
• Data Storytelling
• Brand Management
• Event Management
• Project Management
• Social Media
• Editorial Calendar
• Lead Generation
• Research Manager
• AI Literacy
• Data Analysis
• SEO
• Language: Native English speaker and writer. Basic French.
• Digital Savvy: Microsoft PK, MailChimp, WordPress, Trello, Visage, Canva, Uberflip, and Google Analytics.
NOTEWORTHY ACCOMPLISHMENTS: I spearheaded a remarkable 300% increase in readership at Axway. Through diligent SEO, I have had top rankings on Google's prestigious page. Additionally, I customized messaging for diverse audiences and effectively managed projects and teams.
Content and Communications Manager: I have written a wide-ranging portfolio that includes blogs, white papers, newsletters, landing pages, RFPs, press releases, case studies, and more. My ability to adapt tone and style allows me to connect with different audiences. With experience as a ghostwriter and journalist, I have researched and produced articles and social media content that furthered the mission. Additionally, I have devised detailed content strategies that address the complex areas of businesses, catering to different markets to position organizations strategically through meticulous SEO research and utilizing AI.
Editing and Proofreading: I’ve edited articles, white papers, newsletters, press releases, business proposals, RFPs, novels, book proposals, and other content and communications. My attention to detail and commitment to literary quality have significantly contributed to my success as an editor for book proposals by distinguished NYTimes best-selling authors such as Deborah Perry Piscione.
SEO: My articles have appeared on Google’s first page. I spearheaded teams, orchestrated content strategies, and guided internal and external communications. My expertise in social media engagement enables me to manage high-profile interactions.
Brand Management: As part of the Branding and Communications teams, I developed innovative and engaging content through campaign strategies, brand awareness, engagement, conversion, and loyalty for new product launches.
Research Manager: Conducted in-depth research on complex topics and market trends to provide actionable insights into comprehensive content and reports.
Project Manager: Problem-solving skills and the ability to manage multiple projects simultaneously in fast-paced global environments.
Management and Leadership: I oversaw content strategy, editorial management, and internal and external communications. I am skilled in team management and have managed over 12 team members and mentored staff. Further, the Vice President of Advertising selected me to spearhead a monthly team of over 150 members driving organizational change. I can work with upper management and departments heads to bring about satisfactory conclusions.
I've managed the WordPress and Uberflip platforms, which included uploading documents and images, writing metadata descriptions, and executing SEO strategies to enhance Google rankings. Entrusted with critical decision-making, I have cultivated effective collaborations with department heads.
I believe my extensive experience and strong interpersonal skills will enable me to contribute significantly to your team's success. I am a team player, and I would like to work to bring my experience to your arena. I would be delighted to discuss my qualifications and explore how I can contribute to your organization’s goals. Let’s collaborate to advance your mission.
Sincerely,
Camille Siegel
