Carlos Álvarez

Copy Freelancer

Dec 2014 – Present

Mexico City

Digital Marketing and Automation Specialist / Digital Marketing Strategist and Automation Specialist

Achievements: Creation and implementation of marketing strategy and copy producing 7- figures funnels for E-commerce generating over 100k during launch week; successfully advertising financial, investment, and trading products and services. • Marketing / Sales Strategy - Creating and executing digital marketing strategy, business and market research, and analysis. • Copywriting - Research, writing, testing, and optimization for: Ads / Landing Page / Sales Page / Product Page / Email Sequences. • Email Marketing - Creation of strategy and implementation of email sequences, copy, optimization, and automation. • A / B testing and funnel optimization based on Data analytics. • Media Buying: Facebook and Instagram Ads Campaigns / Google and YouTube Ads. • Knowledge of platforms such as Salesforce, Hub-spot, Active Campaign, Klaviyo, Clickfunnels, WordPress, Dup-Soup, etc.

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