Carmina M, Bilingual French-English Content Manager & Creator

About

A fully bilingual, French and English former award-winning journalist, Carmina helps brands bring their messaging to life. Carmina’s passion in writing is to nurture brands' storytelling and messaging across their channels, native offers, speaking opportunities, and product launches. She does this through blogging at

www.esilv.fr/en

, www.esilv.fr,

www.emlv.fr/en

www.emlv.fr

and freelancing. Find out more about her work :

https://www.clippings.me/users/carmina_marcarian

Experience

Pole Leonard de Vinci

Oct 2019 – Present

Paris

Digital Content Manager

Drive traffic, engage, convert target customers, and improve shared content across digital channels through well-researched content for Business and Engineering higher education schools. ¨ Develop a reputation of Pole Leonard de Vinci as a thought leader and information resource on various technical and scientific subjects: quantum computing, fintech, e-health, IA, soft robotics, industry 4.0, finance, management, marketing, distribution, soft skills, HR. ¨ Plan and maintain editorial content schedules on different platforms: WordPress, Facebook, LinkedIn, Twitter, Instagram, TikTok. ¨ Coordinated with various organizations and companies: De Vinci Research Center, De Vinci Innovation Center, Microsoft and IBM corporate partnerships. ¨ 100% efficiency in meeting the marketing department's projects' milestones and goals

Ionis Group

Oct 2016 – Oct 2019

Paris

Editorial manager & Policy Officer

Liaised with more than 100 startups in various fields (RHTech, health tech, tourism, event planning, fintech, green tech) on developing content and sharing meaningful stories for the Ionis 361 blog. ¨ Developed and implemented strategy for positioning, branding and enhancing the reputation of the university through digital editorial content. ¨ Planned and managed over 15 networking and alumni events, that occurred in- and off-campus to strengthen the alumni reach and ties across the globe: Ventes Privées (VeePee), BlaBlaCar, Criteo.

Terre TV

Feb 2016 – Aug 2016

Paris

Self-shooting Reporter & Producer

Worked as a self-shooting reporter; scripted, edited and voiced over 100 features and interviews on environmental, ecological, human sustainability and scientific topics for a web TV channel. ¨ Edited footages in Final Cut 10 and delivered finished products to clients in a timely manner. ¨ Researched stories, set-up contributors, sourced guests.

Les Maisons d'Arles

Apr 2014 – Sep 2015

Arles

Public Relations Officer

Planned and promoted Les Maisons d'Arles' communications both internally and externally. ¨ Created, executed and managed PR campaigns to promote antique-inspired hotels and Michelin-starred restaurants in La Camargue region. ¨ Key achievement: Contributed to the planning of Luma Program in Arles, which created a genuinely experimental cultural complex in Arles (South of France), developed with Luma Arles.

SBS Broadcasting

Dec 2000 – Aug 2010

Bucharest

TV Journalist/Broadcaster

Scripted and produced eye-catching news, current affairs and topical stories for daily broadcasts (local TV stations, Realitea TV). ¨ Planned daily coverage for flagship 6 PM news programme (SBS Broadcasting - Prima TV Channel). ¨ Reported live from different locations on breaking news stories. ¨ Performed undercover investigations, e.g.: illegal logging and trade in Apuseni Nature Park, prostitutions & crime networks in Alba County ¨ Key achievement: Best News Information Series for a unique broadcast campaign on humanitarian issues, awarded by Romanian VIP magazine's Gala Awards, for its help to drive performance outcomes and support gifted students from poverty backgrounds

Education

Aix-Marseille University

Sep 2015 – Jul 2017

Master's Degree, Communications

Harvard Business School

Feb 2012 – Jul 2012

Certification , Marketing

Carmina M

Bilingual French-English Content Manager & Creator

Skills

Languages