fatima shah, Copywriter/ Digital Assets Manager

DHA Isalamabad

Oct 2022 – Present

Islamabad

Manager Digital Assets & Social Media

1. Ensures operational excellence by performing managerial tasks, such as scheduling, maintaining inventory & strategic planning. 2. Ensuring proactive image building of DHAI-R through brand building of digital assets 3. Ensures optimal digital PR of DHAI-R by engaging Youtubers and digital influencers to promote DHAI-R official dialogue 4. Responsible for visualizing and creating campaigns on public awareness topics and maintaining the content calendar for each month 5. Responsible for envisioning creative visual aids to disseminate DHAI-R backed dialogue amongst relevant stakeholders 6. Responsible for keeping track of campaigns and analyzing the outcome of social media campaigns via in depth analysis and reports 7. Responsible for Monitoring and countering social media for community sentiments and presenting counter argument/ countering negative comments through dummy profiles of SMNC team. 8. Responsible for timely dissemination of info and public awareness via SMS, Whatsapp broadcast, DHA residents app and social media 9. Responsible for overseeing the digital marketing of campaigns and running paid ad campaigns to increase followership and reach 10. Responsible for managing ad campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.

fatima shah

Copywriter/ Digital Assets Manager

Skills

Languages