Ghita Greenwood , Project Manager - Social Media Manager - Content Manager

About

Results-driven digital marketer with a BA in Marketing Communications and 3 years of experience. Skilled in copywriting, social media, email marketing, content creation, analytics and data analysis. Transitioned to freelancing to deliver tailored solutions. Committed to driving measurable outcomes through strategic insights.

Experience

Shapeshift Digital

Oct 2022 – Apr 2024

Cape Town, South Africa

Project Manager / Social Media Manager

In a B2B Project Management role, spearheaded campaigns and events for a multi-billion Rand company, driving engagement with clients and C-Suite executives. Managed a multi-billion Rand account in the tech sector, achieving a 95% client satisfaction rate through strategic planning and execution of marketing campaigns and events on platforms including WordPress, Wix, and Campaign Monitor. Accomplished B2C client growth through targeted strategies, boosting customer base, sign-ups, and engagement. Generated 3.9k leads through strategic Meta campaigns, achieving a 20% increase in participation and sign-ups through a successful competition. Expanded customer base by over 400%, orchestrating a successful campaign that further accelerated client acquisition.

Tag 8 Media

Jan 2018 – Dec 2018

Cape Town, South Africa

Brand Manager / Social Media Manager

Directed all aspects of brand management for an African Botanicals brand specialising in natural remedies, overseeing social media strategy and fostering partnerships with retailers like Wellness Warehouse to promote health and wellness.

Education

AAA School of Advertising

Jan 2015 – Jan 2018

Bachelor's Degree, Marketing Communications: Digital Marketing and Brand Management

Ghita Greenwood

Project Manager - Social Media Manager - Content Manager

Skills

Languages