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Giovanna Martinez Giron

Commercial management professional with 20+ years’ accomplishment building and leading sales and marketing teams.

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Intro
Tegucigalpa, Honduras
Studied International Relationship and Commerce at Universidad Catolica de Honduras
Insurance
Joined January 22, 2023

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English
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About
Commercial management professional with 20+ years’ accomplishment building and leading sales and marketing teams to grow business on behalf of clients in the financial and healthcare industries. — Areas of Expertise — Project Management | Business Developer| Account Development & Growth | Budget Plan & Projections Relationship Management | Sales Development Cycle | Business Intelligence & Marketing Strategy Call Center Startup | New Program Launches | Performance Management | Sales Channel Diversification — Career Accomplishments — Directed, coached, mentored, and trained high-performance teams consistently delivering above 450% of expected sales, which represented 40% of organizational income. Set up and/or grew sales and call center operations from scratch, implementing dozens of new processes, procedures, and policies and leading staffing and training for teams of more than 300 staff. Place staff development needs at forefront of management strategy; recognized as Best Manager at the National Level and received First Place in Sales at the Regional Level.
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Experience
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BEETIK BPO
Oct 2018 – Dec 2022
Tegucigalpa Honduras
Commercial Manager
Oversee 360° sales and marketing, including inbound and outbound contact center channels. Monitor end-of-day reports daily to direct managers and supervisors for performance improvement and brainstorm strategy to better achieve goals. Key Clients: ▪ Beetik BPO: Responsible of the call center mass medical products with PORSALUD as ally. Create Business plans, operation budget. Recruit, hire and train staff. Develop all the processes of the different areas. Business Developer for the BPO operation. ▪ Pacific Capital Group: Oversee entire operations for call center campaigns for 6 different client lines of business. Manage marketing business process outsourcing, including email, SMS, and call center campaigns. ▪ PORSALUD: Create business plans and manage relationships to establish strategic partnerships. Recruit, hire, and train staff. Develop and execute strategies for market growth. Develop country plans for expansion into Central America and Mexico.
Education
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Universidad Catolica de Honduras
Sep 2002 – Aug 2005
Master, International Relationship and Commerce
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