Hassan Tinawi, Senior Graphic Designer

About

A seasoned senior creative with 10+ years of project leadership and brand management experience across the creative sector. Recognized for demonstrating a natural aptitude for content creation, as well as for advancing company brands. As such, I have consistently exceeded performance goals and I am adept at achieving maximum operational output with minimal resource expenditure. My Professional focal points include creative content strategy, UI/UX design, digital marketing campaigns, content creation, brand development, storytelling, and video editing, art direction, growth strategies, graphic design and conceptualization, and targeted marketing. I also interact with clients to identify and build out their visions and build out ideas into engaging immersive stories. In addition, I liaise with senior leadership, strategists, and marketing teams to ensure the company’s creative support structure is driving the business forward with minimal expenditures. Colleagues describe me as a progressive, driven, down-to-earth, strategic, and managerial expert who can be relied on to offer superior solutions that deliver profitable results on time and under budget.

Experience

Freelancer

Dec 2019 – Present

Dubai

Freelancer

- Demonstrate conceptual as well as strategic thinking. - Reviews illustrative material and confers with managing editor, strategic content, responsible for presentation, objectives, presentation approaches, styles, techniques, and related production factors. - Formulates layout design concept and creates layout templates. - Conducts research to select and secure suitable illustrative material, or conceives and assigns production of material and detail to artists and photographers. - Assigns and directs staff members to develop design concepts into art layouts and prepare layouts for printing and digital projects. - Assigns and directs staff members to develop design concepts into art layouts and prepare layouts for digital projects. - Handling social media presence, produce and publish content for Axiom on website and assist in executing online campaigns GDN Banners.

Saray Media

Oct 2015 – Dec 2019

Dubai

Senior Creative Designer

- All BTL Material in terms of layout and design. - Coming up with best creative solution achieved within budget. - Responsible for all the Design Work in the Company. - To attend and contribute towards weekly forward planning meetings. - Assisting corporates in designing their recruitment programs - Researching sources for developing prospective customers and for information to determine their potential.

Freelance Agency Network

Aug 2013 – Oct 2015

Dubai

Freelancer

- Prepares work to be accomplished by gathering information and materials. - Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts. - Obtaining approval of concept by submitting rough layout for approval. - Prepares finished copy and art by operating typesetting, printing, and similar equipment; purchasing from vendors. - Preparing final layout by marking and pasting up finished copy and art.

Promoseven / McCANN

Mar 2012 – Aug 2013

Dubai

Junior Art Director

As a creative Art director, responsible for overseeing projects, providing design solutions in line with brief. Leading the team to conceptualise, design and create 360 communication campaigns. Managing all creative production and creating cross channel materials.

Promoseven / McCANN

Feb 2007 – Mar 2012

Dubai

Senior Graphic Artist

- Working closely with the creative director, copywriters, account managers and other members of the creative team to generate ingenious ideas and concepts to implement the client's brief. - Having gained an understanding of the target audience and business that the a given advert is aimed at. - Pitching ideas to clients. - Contributing to conceptualization and generation of new ideas. - Briefing other members of the creative team. - Commissioning photographers, artists or film-makers to work on projects. - Visiting and assessing locations for potential shoots. - Working to brief and showing understanding and relevance to targeted market. - Attending meetings at production houses and with directors and working on location. - Working in editing suites to oversee finished products. - Advising new creatives, reviewing ‘books’ and managing new teams on placement with the agency. - Coming up with best creative solution achieved within budget. - Ensuring that all designs and communications ethos are well-represented and carried forward in each and every Ad. - Regular reviews of creative work with the group’s senior creative staff to get feedback on direction, and ensuring the work is aligned with other activities in the group.

Nebula

Apr 2005 – Feb 2007

Dubai

Graphic Designer

- Designing and art-working from initial concepts through to the final delivery. - Liaising with external suppliers of services to ensure that the work will meet the exact requirements as specified by the clients. - Following clearly-defined work-flow processes which include quality control and pre-flight checking. - Quality checking other designers work, ensuring everything that leaves the studio is correct, on brand and error free. - Serve as lead designer on projects where needed. - Understanding and working across multiple projects, client needs, goals and delivering work on time. - Collaborating with team-members on design ideas, and move the ideas to fruition. - Meet with clients to establish a vision for communication projects. - Coming up with best creative solutions achieved within budget.

Education

Alhadarah Institute

Feb 2002 – Mar 2004

DIPLOMA- IN COMPUTER GRAPHIC DESIGN

Damascus University

Oct 2000 – Jul 2002

Business Administration and Management, General

Hassan Tinawi

Senior Graphic Designer

Skills

Languages