Hello! My name is Jasmine Rodriguez-I love discussing the latest in music, art, and culture. I am a skillful writer and communications specialist with three years, comprehensive experience developing storyline narratives and writing content for local and out-of-state music, arts, and culture blogs and publications for over 15,000 readers, artists, and members of the music & arts community. Additionally, I manage the process of developing quality written content from the planning and researching stage to the editing and publishing stage in a team of 10 people.
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Experience
NFK Currents
May 2021 – Present
Norfolk, Virginia
Contributing Writer
- Generate significant traffic and engagement to an audience of over 12.5 K followers with content in the form of event promotions, features, and interviews in support of local businesses, cultural hubs, art, and music
Popscure
Oct 2019 – Present
Norfolk, Virginia
Managing Director/Editor/Writer
- Expanded and continue to improve Popscure following through well-written interviews, features, reviews, promotions, and think pieces
- Provide editorial knowledge, ideas, and concepts to team and writers to deliver high-quality content for over 1700 readers, artists, and members of the local community
- Administer team organization and workflow through coordination of monthly meetings and implementation of project management tools (e.g., Asana and Slack) to actualize team goals, projects, and overall content output
- Compose engaging and well-designed graphics for Popscure social media content across social media platforms to increase follower count and website traffic
- Partner with local organizations, external clients, and Popscure team to conceptualize, plan, and deliver promotions for local music/art community events via copy and graphics for social media and written content on the Popscure website
- Collaborated with team in revamping the Popscure brand, website, and management style to improve the Popscure mission, audience engagement, and overall workflow
- Conceptualized and led the Popscure "Black Experience Collective" project as a platform to empower individuals of the black community to vocalize their experiences through various mediums of expression
No Preserves
Jun 2019 – Present
Norfolk, Virginia
Editor/Copywriter
- Collaborate in promotional marketing campaigns for artist music release rollouts via press releases
- Develop and maintain distribution lists with press and artist contact information
- Assisted in marketing campaigns, via press releases and social media copy, for concert series--Grow House
Juniper Magazine
Feb 2019 – Present
Chicago, Illinois
Content Contributor
- Provide engaging, written content (e.g., music reviews, show reviews, evergreen material) on music/culture
- Curate monthly playlists
U.S. Army
Nov 2019 – Sep 2021
Newport News, Virginia
Military Training Program Analyst
- Develop detailed summaries of scheduled and recurring meetings to track program's ongoing issues, initiatives, and goals
- Compile, analyze, and maintain data for over 600 program capabilities in government databases to establish accountability with program stakeholders and customers Army-wide
- Expedited program awareness Army-wide by way of strategic communication efforts to include establishing a quarterly newsletter, disseminating relevant program news for social media audiences, and coordinating with over 10+ Army commands and department personnel to enhance program promotional outreach
- Spearheaded development of program branding to align with program's mission of delivering training and education to the Soldiers' point of need
- Remodeled and maintain program page on web-based collaborative platform, SharePoint