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Jovann Teo

Marketing for cold traffic conversion to backend retention systems

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Intro
Singapore, Singapore
C Suite at Kyosen Labs
Joined June 16, 2025

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English
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Native or Bilingual
About
Most businesses either struggle to increase the volume of quality leads, fail to convert the ones they have, or face problems with retention. I help established businesses build complete marketing systems that both attract the right prospects and convert them consistently. Through KyosenLabs, we provide tailored solutions across the entire client acquisition process: → Inbound lead generation through strategic content and lead magnets → High-converting sales pages and VSLs for cold traffic → Retention systems that monetise and grow existing email lists → Backend systems that maximise customer LTV → Marketing automation that runs while you focus on scaling No cookie-cutter approaches. Every business has unique bottlenecks, we identify yours and build custom solutions that fit. Previously scaled an email marketing agency - learned what separates businesses that grow from those that plateau. Working with established businesses ready to turn their marketing into a whole new revenue engine.
Experience
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Kyosen Labs
Apr 2025 – Present
Remote
C Suite
Kyosen works with businesses who want to: - Monetize email lists and lead databases with high-converting retention systems - Craft sales pages, VSLs, and funnel copy that convert cold traffic predictably & profitably - Build inbound lead machines through lead magnets, value-filled content, and persuasive copywriting - Optimize backend flows to extract more revenue from existing traffic and customers - Systemise & automate marketing so founders can scale the business smoothly
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LucraCopy
Nov 2023 – May 2025
Remote
Head Copywriter
As Head Copywriter at LCA, I write copy for higher leverage projects.
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LucraCopy
Jun 2023 – May 2025
Remote
Email Marketing Architect
helped the clients at LCA build compelling & tailored email marketing systems, which help said clients generate monumentally lucrative ROIs for their campaigns.
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LucraCopy
Feb 2024 – Mar 2025
Remote
Closer / Sales Rep
As a remote sales rep for LCA, I personally oversaw a myriad of closes for medium to high ticket offers. In the sales call, I implement an effective sales discovery, a mastered transition, an irresistible pitch, and a smooth seamless close.