Over 12 years of experience specializing in public relations, influencer marketing, social media, showroom and event management, and brand partnerships. Skilled in relationship building, crafting tailored campaigns, advising on messaging and crisis communications, and driving results in fast-paced environments. Proven ability to multitask effectively while overseeing agency operations and business development while managing internal teams and cross-collaborating with external partners.
Experience
Jules Barker PR
May 2023 – Present
Los Angeles, CA
Freelance Publicist / Consultant
● Develops tailored PR strategies based on client goals, designed to amplify brand visibility and achieve measurable results.
● Generates media coverage by leveraging long-standing relationships with editors, journalists, and industry tastemakers.
● Advises and collaborates with clients on consumer-facing strategy by enhancing brand credibility, spearheading award submissions and leadership opportunities, media training, and overall establishing and maintaining an overall positive public opinion.
● Creates press-facing materials for product launches or key brand initiatives, including but not limited to press releases, media alerts, one-sheets, and executive bios.
● Monitors media coverage and analyzed campaign efficacy utilizing tools including audience reach, earned media value, public sentiment, competitive analysis and more.
