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Kathy Bryant

Your Creative Partner

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Intro
Santa Barbara, United States
Art Director and Lead Graphic Designer at Fritz Creative
Studied Communication and Design at California Polytechnic University
Joined December 16, 2020

Skills

Languages

English
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Fluent
About
My passion and expertise in the area of marketing, design, art direction, creative problem solving, and brand development has helped support and grow hundreds of businesses and organizations. The value I bring is backed by over 15 years of creativity, professionalism, flexibility, reliability, critical thinking, leadership, team building, detail oriented, and a strong communication skills.
Experience
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Fritz Creative
Jun 2004 – Present
Santa Barbara, California
Art Director and Lead Graphic Designer
• Manage all creative development, marketing strategies and planning, budgeting, and outside team and vendors. • Create, implement, and direct all branding and marketing materials for various technology, educational, consumer, start-ups, and non-profit clients such as Flir Systems, Somera Communications, Condor Engineering, Fuelbox, Antioch University, Santa Barbara City College, City of Goleta, and Westerlay Orchids. • Formulate and create brand systems and guidelines, collateral material, email promotions, websites, print and digital advertising, packaging, logo design, campaigns, nurture emails, digital marketing, event promotion, video direction, and sales presentations. • Printing coordination and production of art files as well as photo editor, archiving and photo retouching and manipulation.
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Antioch University Santa Barbara
Jan 2009 – May 2016
Santa Barbara, California
Outsource Marketing - Creative Director and Graphic Designer
• Concept, design and production as well as art direction and management of the University’s brand. • Developed advertising strategy, research, budgets, and implementation plan for on-line and off-line advertising. • Developed an overall social media strategy as well as directing and review posts, events, and promotion. • Supported the launch of three new academic programs (MBA, MFA, and Women & Leadership) which include advertising, social media, event materials, web pages, keywords, and bus ads. • Collaboration with the Admissions, Faculty, and Staff of the University. • Coordinate and provide art files to print and advertising vendors.
Education
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California Polytechnic University
Bachelors, Communication and Design