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Kripakala Variyar

kripa.kala@gmail.com

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Intro
Chennai, India
Research Analyst at Freelancer
Studied Economics at Calicut University
Joined March 14, 2022

Skills

Languages

English
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Fluent
Hindi
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Fluent
Tamil
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Fluent
Malayalam
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Native or Bilingual
Telugu
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Basic
About
10+ years experience in various domains like Market research for brands/finance (primary and secondary), Copy Editing, Business Development, Public Relations & Client Coordination. • Editorial and Market Research • High-level Financial Copy Editing • Client Coordination • Customer Service • Soft Skills Support & Training
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Experience
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Freelancer
Apr 2014 – Present
Chennai
Research Analyst
Financial SEO Analysis, Research and Document Editing
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D&B Data and Technologies
Oct 2012 – Mar 2014
Chennai
Lead Process Associate
• First–hand market research for SAME & MENA region and collate data • Prepare extensive business information reports on specific vendors using secondary research using and financial databases such as Bloomberg, Factset and information sources such as Datamonitor, Factiva, Internet based literature, trade journals etc. • Refine researched content to provide relevant material for presentation • Ensure accuracy of information researched and validate • Prepare detailed BIR on enquired tickets • Edit for consistency in styling of spelling, punctuation, hyphenation, capitalization, and consistent treatment of numerals, italics and abbreviations • Ensure the content is updated as per the guidelines and specifications of the client • Ensure the integrity of the presentation over a period of time, consistently, to keep the presentation up-to-date • Conduct re-investigations as per specifications if required • Co-ordinate with customers and clients to maintain clarity on process flow • Floor coaching on process for trainees
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RR Donnelley & Sons
Oct 2007 – Sep 2012
Chennai
Senior Customer Support Representative
• Editorial content research (primary and secondary) for marketing & brand for a leading publishing house in the U.K. • Refine researched content to provide relevant material for presentation • Ensure accuracy of information researched and confirm the same with the subscribers • Ensure the content is updated as per the guidelines and specifications of the client • Ensure the integrity of the presentation over a period, consistently, to keep the presentation up-to-date • Collate first–hand market information to ensure the published presentation is updated to portray exclusive News/information relevant to branding • Prepare extensive market and brand information reports on specific vendors using secondary research using financial and marketing databases such as One source, Hoovers, Bloomberg, Factset and information sources such as Datamonitor, Factiva, Internet based literature, trade journals etc. • Responsible for the overall quality and accuracy of all documents including proposals, presentations, financial reports, letters of correspondence; checks spelling, punctuation, grammar, footing, format and style. • Critically verified all aspects of the reports by reviewing, re-examining, re-editing reports from the analysts • Restructured style guide by gathering recent inputs consistent with UK, US language guide • Direct coordination with analysts & customers ensuring project delivery & transfer of special reports on time • Provide post sales customer contact for inbound order fulfillment of print and print related services • Process orders and change notices including obtaining delivery special promises and special freight quotes. • Verify composition or perform copy prep as needed for order processing purposes. • Coordinate all corrections and changes that occur during work-in process through written and verbal instructions. • Data entry responsibilities, setting up new items and managing current inventories.
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Allsec Technologies
Dec 2006 – Sep 2007
Chennai
Customer Support Officer
Maintaining registers on debtors as well as other statements for analysis of the profitability position. Accounts Receivables - Ensure all payments are received within pay by date, recover all or any outstanding debts, follow up on habitual defaulters
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Nittany Creative Solutions
Jul 2005 – Dec 2006
Chennai
Business Development Executive
• To identify prospects and initiate conversation with them through cold calling to generate business. • Ensure closures • Follow-up on dormant clients to renew business • Lead Generation and maintaining sales pipeline • Generate and Maintain reports.
Education
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Calicut University
Jun 2000 – May 2003
Bachelor of Arts, Economics