As a brand strategist, I'm passionate about crafting narratives that resonate with audiences and drive meaningful connections between consumers and brands. My expertise lies in market research, brand positioning, and creative storytelling. I excel at developing cohesive brand identities and guiding strategic initiatives that elevate brand perception and drive business growth.
Experience
GoCampus
Dec 2022 – Dec 2023
Remote
SEO Strategist
As an SEO specialist, I conduct thorough keyword research, cremation-related
topics, trends, and competitor research, identifying high-demand keywords and
optimising content for search engines. Once every two weeks, update more
optimize keywords into a document and use it for articles, specifically Medium
and the company’s website.
To improve the website's SEO and the quality of the content, I check the SEO
score and audit once every two weeks.
Make data-driven decisions to improve the quality and use of communication
channels
Pull social performance analytics and insights together to prepare regular reports for
management team members. I do this in a variety of ways, including using the
platform's native insights and analytics tools.
Create 3 articles per week with keywords placed in the title and content of the
blog post related to the company’s brand identity
