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Oindrila Soni

Travel Blogger | Freelance Travel Writer

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Intro
Mumbai, India
Freelance Travel Blogger at Holidays DNA
Travel Blogger at Oindrila Goes Footloose (https://oindrilade.com/)
Studied Computer Engineering at University of Mumbai
Joined April 27, 2021

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English
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Fluent
About
Freelance travel writer for industry giants such as BBC and Microsoft Bing, I began my writing journey with my travel blog - 'Oindrila Goes Footloose' (https://oindrilade.com/). Recognized as one of India’s top travel bloggers, I also undertake freelance writing contracts and social media marketing campaigns. I have previously worked in the investment banking industry for over 5 years in the space of market risk and market data for Barclays and Nomura.
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Experience
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Holidays DNA
Jun 2019 – Present
Location Independent
Freelance Travel Blogger
I write detailed travel guides for several tourism websites that cover destinations such as Maldives, India, Mauritius, Bali, Malaysia, Singapore, and more.
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Oindrila Goes Footloose (https://oindrilade.com/)
Aug 2013 – Present
Location Independent
Travel Blogger
I showcase my travel experiences through words, pictures and videos on my travel blog. I specifically write about the points of interest, local cuisines, fascinating activities and cultural nuances of the places I visit.
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Arrivedo
Sep 2017 – Feb 2020
Location Independent
Editor, Expert Writer, Publisher & Mentor
Crafted neighbourhood guides and articles for hotels, hostels and cruiseliners. I also edited and published articles by junior writers while mentoring them.
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Microsoft
Oct 2019 – Dec 2019
Freelance Travel Writer
As part of a select group of travel writers, I spearheaded Microsoft Bing's Travel Guidebook Project (to create a repertoire of travel recommendations for a series of destinations). MS Bing will be launching their new travel search guides starting with New York, a destination guide exclusively crafted and curated by me.
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BBC
Oct 2018 – Dec 2019
Location Independent
Commissioned Travel Writer
Crafted bespoke articles for BBC Storyworks which are specially drafted for their paid partnership clients such as Mastercard, hotel chains, and tourism boards.
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Tripoto
Jul 2017 – Apr 2018
Location Independent
Freelance Travel Blogger
Wrote SEO-friendly travel blog posts for targetted audiences (young, solo, budget and luxury travellers).
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Barclays Investment Bank
Mar 2015 – Jul 2017
Mumbai
Senior Business Analyst
With the objective of implementing new regulatory guidelines across the investment bank, I ran quantitative impact analyses on Barclays’ positions to assess risks and capital requirement. I specialized in Equities, FX, Commodities and Interest Rates.
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Nomura (Investment Bank)
Jul 2012 – Mar 2015
Mumbai
Analyst (Market Data Technical)
My work included overseeing a suite of market data applications used in the investment banking domain. I worked in close coordination with market data vendors, business users, commercial teams, internal software-packaging and support teams for software procuring, packaging, testing and deployment, and user-training.
Education
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University of Mumbai
Jul 2008 – Jun 2012
Bachelor of Engineering, Computer Engineering