Paola Montoya

About

Being part of a company like this would be an excellent opportunity to use my Administrative Assistant skills in an international environment. In my last job as Virtual Public Relations Coordinator, I often had to find solutions to customer and self-company complaints, which improved my skills. I also have a strong background in Communications degree and previous work experience as Virtual Higher Manager at Cedars Group. I would be pleased to attend an interview if you would like to discuss my application further and how I could positively contribute to the company. Best regards,

Experience

PAS

Jan 2021 – Feb 2022

Tijuana, Baja California

Virtual Public Relations Coordinator

- Assisted in the translation and interpretation of International documents in conjunction with the INHOPE organization. - Maintained regular contact with clients or future collaborations, as well as social media teams and coordinators to provide ongoing updates on success of events and campaigns. - Interacted closely with global organizations, international news outlets and external teams to strategize, develop content and increase the number of donors/investors. - Planned publicity strategies and campaigns, as well as writing communications and information to be submitted to media (virtual or physical).

Cedars Group

Apr 2021 – Dec 2021

San Diego, California

Virtual Higher Manager & Quality Control

- Remotely supervised 25 franchises in the U.S.A. distributed in the States of Arizona, California and Oregon. - Remotely led a team of 12 supervisors responsible for physical franchises. - Developed streamlined market research processes to improve franchise efficiency. - Identified product and franchise issues through the use of bug tracking systems.

Border Youth

Nov 2019 – Feb 2021

Tijuana, Baja California

Social Media Manager

- Provides guidance on campaign optimization methods to achieve campaign and channel objectives. - Managed each social media channel which includes Instagram/Facebook, TikTok, Twitter, YouTube to drive awareness and engagement, which led the 20% growth of followers. - Develops and maintains social brand voice across channels to ensure brand consistency and integrity across all content and platforms creating posts and campaigns per social channels that align with identified goals and best practices. - Work with cross-functional teams to develop and refine content calendars. Educate clients, teams and social media coordinators on best practices to ensure everyone is current and following the strategic social media approach as defined.

Velvet

Mar 2018 – May 2020

Tijuana, Baja California

Administrative and Marketing Intern

- Implemented new software for the product review process that led to a 30% decrease in internal review time. - Created a new marketing campaign for the product for sale, generating a 15% increase in sales for the year. - Mentored 3 Marketing Interns in social media management, campaign creation, and market research - Interface with clients, suppliers and companies in the related field to support subsequent activities. - Responsible for the logistics of events, proposals, or quotes for the provision of services to customers.

Education

Universidad Autónoma de Baja California

Aug 2018 – Present

Bachelor, International Relations

Preparatoria Federal Lázaro Cárdenas

Aug 2015 – Jun 2018

Technical Degree, Communication

Skills

Languages