FICT 2015 (3D Animation)

I previously worked with the client for last year promo. He is a book editor from Cluj-Napoca, Romania . He wanted to go a different path than last year promo, something somber but more powerful as message goes. Their log line was still "You can't get way from books!". I imagined writing and reading a book as an infection that takes over its host and eventually consumes him. My work was done in Adobe After fx , Adobe Premiere and Autodesk Maya. The job took about 3 weeks from start to delivery.