Rafael Silva, Head of Sales

About

Talented and experienced executive of sales to lead a sales department. Self-motivated professional with proven managerial experience and an outstanding track record in sales. Responsible for designing strategies and meeting sales targets. Past and present duties include motivating sales team, designing strategic sales plans, and assessing costs and competition. In addition to being an excellent communicator. Exceptional negotiation and leadership area also skills. 10% Entrepeneur in real estate and construction businesses!

Experience

Plano Urbanismo Ltda.

Dec 2020 – Present

Natal, RN, Brazil

Head of Sales

• Develop and execute strategic plans to achieve sales targets; • Create and communicate sales goals and ensure C-level executives are informed on the progress of those goals; • Build and maintain long-lasting, strong relationships with customers while partnering with them to better understand their business objectives and needs; • Understand industry-specific trends and landscapes of the civil construction and real estate business; • Effectively communicate value propositions through presentations and proposals; • Report on forces that shift strategic directions of accounts and tactical budgets.

Liebherr Group

Oct 2017 – Feb 2020

São Paulo, SP, Brazil

Head of Sales

• Reporting directly to the CEO in Brazil and to the VP in Switzerland; • Responsible for the Brazilian Market; • Head of sales of the strategic business unit in Brazil for sales of construction and mining machinery meaning responsibility for product marketing, product sales, customer service, claim management and technical training; • Lead nationwide sales team members to achieve sales targets; • Directly relationship with facilities in France, Austria and Germany; • Key-account manager of major customers in Brazil – Mineração Fagundes, Grupo JMN, Grupo Zandoná, Votorantim Cimentos;

Liebherr Group

Aug 2014 – Oct 2017

São Paulo, SP, Brazil

Marketing Manager

• Responsible for marketing and corporate communication departments, technical training, registration of items and technical documentation, facilities and executive assistant to the CEO; • Establishing company's corporate identity in Brazil by promoting and maintaining the brand through corporate strategies and dedicated ones for business units; • Setting internal and external communication strategies to boost sales of products and services, managing the convergence of campaigns according to market trends and target customers expectations; • Spokesman for trade press; • Planning and application of market researches to prospects and customers so as to understand the behavior of potential consumers, detect current needs and analyze the competition; • Maintenance and continuous development of the technical training center in Brazil for training technical technicians amd customers and expanding the structure (HUB) to attend Latin America (LATAM); • Centralization and training of personnel involved with registration and technical documentation according to the rules set by the Federal and State Offices; • Setting up and establishment of the facilities department in Brazil according to the standards suggested by the group, local needs of the ilocal facility as well as branches and sales offices; • Communication and coordination with sister companies in Europe and the U.S. to adjust the processes and procedures established by the group.

Liebherr Group

Aug 2010 – Aug 2014

São Paulo, SP, Brazil

Marketing Supervisor

• Planning and supervision of internal communication activities. Guaranteeing the integration and updating of information in all means of communication and actions such as events and campaigns; • Preparation, negotiation, implementation and follow-up of marketing actions, assessing the best channels to promote products; • Ongoing coordination with other business units to strengthen corporate messages; • Building and managing relevant topics with the press; • Following the CEO during travels and meetings for recording purposes and to define future communications.

Liebherr Group

Aug 2007 – Apr 2010

São Paulo, SP, Brazil

Sales Engineer

• Management of sales contracts, offers and maintenance of customer relationship; • Responsible for implementing the ERP and restructuring the CRM; • Planning of Marketing actions such as advertising, promotion, events and customer relationship. Exchange program: At Study English in Canada – SEC

Autobahndirektion Südbayern

Oct 2005 – Jul 2006

Regensburg, BY, Germany

Trainee

∙ Highway planning using Stratis Software, analysis of geological aspects and follow-up of works and construction involving earthworks, highways and bridges; ∙ Participation in and follow-up of the solutions implemented in the noise barriers of federal highways. Support to other departments upon request. Exchange program: At Regensburg College in Germany

Education

Fundação Getúlio Vargas

Feb 2015 – Nov 2015

Post-MBA, Business Intelligence

Fundação Getúlio Vargas

Oct 2010 – Oct 2012

MBA, International Executive MBA with concentration in business management

Centro Universitário Salesiano de São Paulo

Feb 2010 – Feb 2012

Specialization, Marketing

UNESP - Universidade Estadual Paulista Júlio de Mesquita Filho

Feb 2001 – Dec 2006

Bachelor , Civil Engineering

Rafael Silva

Head of Sales

Skills

Languages