I'm a brand designer with 5+ years of experience creating brand solutions with disruptive design and strategy. I recently led brand and marketing design for remote-first company Tinybird, which raised a $37 million series A round in 2022.
Experience
Tinybird
Oct 2022 – Apr 2023
Remote
Marketing and Brand Designer
- Crafted captivating visual materials, revitalizing the marketing department's approach and effectiveness.
- Produced design components using Figma for more than 5 diverse marketing campaigns, elevating brand recognition and engagement. For example, Launch Week.
- Spearheaded visual launch directions, providing essential support to both marketing and product teams for successful roll-outs.
- Pioneered fresh design elements for Tinybird's identity and social media, setting the company apart in a competitive market.
- Amplified brand architecture by refining the visual design and devising visually stunning components for the marketing website.
Foodmoni
Jan 2020 – Aug 2022
Remote
Brand Designer
- Designed the branding of 18 various products within the B2B SaaS Blockchain ecosystem—such as MSMEs.
- Led the design of icons and editorials using Adobe Creative Suite that supported 5 product design team members.
- Developed design collateral with excellent typography to support software branding strategies in over 18 distinct sections that shot up brand recognition to over 92%.
- Increased workflow to over 75% with design projects delivered within the deadline with strategic team sprints and cross-functional collaboration using Miro.
- Designed presentation materials used to collaborate with founders and stakeholders to meet design requirements.
