sarah medhat

About

Have a total of 3 years marketing experience. 2 of which brand management. Acquired my experience through getting exposed to several industries including FMCG, telecom and agencies. Very eager and to learn and always up for challenges.

Experience

Savola

Jan 2020 – Present

Cairo Egypt

Assistant brand manager

 Manage all ATL campaigns in coordination with agencies involved  Mange the end to end P&L  Execute promotional/media plans and put commercial plans into action  Assist in designing and developing successful brand strategies and ensure execution of strategy  Analyze market/consumer data and monitoring competitive strategies and take necessary actions  Manage the creative and media agencies and ensure smooth media plan execution  Analyze monthly retail audit data and state recommendations and strategy

Etisalat Telecom

Jan 2017 – Jan 2019

Digital marketing senior specialist

 Creating project plans and promo activities  Create plan for ring back tone and deals with new vendors/artists  Increasing acquisition for base RBT users through different channels  Managing different vendors and stakeholders till product launch  Running daily sales reports, analysis for promo impact

Education

German university in Cairo

Aug 2012 – Jan 2016

bachelors , Marketing

Skills

Languages