Creative, KPI-oriented, customer-focused, and decisive brand spokesperson, marketer, and communications specialist with exceptional interpersonal, conflict resolution, and delegation skills. Multilingual writer with expert knowledge of English and Hindi, as well as conversational knowledge of Turkish and French. A collaborative team player and proactive self-starter with a demonstrated ability to increase brand awareness, customer loyalty, and conversation rates through strategic communications and integrated marketing campaigns.
Experience
Freelancer
Jan 2019 – Present
Copywriter & Content Marketer
Developed and enhanced content for websites, social media, and blog posts in the health and wellness, education, parenting, psychology, and technology fields. Wrote SEO content for websites, blog posts, and articles and developed content strategies for email campaigns and infographics. Improved SERP ranking and utilized multi-platform and avatar-based marketing approaches to define and maintain a brand voice, drive website traffic, and increase conversation rates.
• Achieved a 23% increase in activity from the target audience and a 10% conversation rate by expanding brand awareness
• Launched an email campaign resulting in a 30% open rate and 45% click-through rate
• Improved website metrics by decreasing the bounce rate by 27% and increasing site activity by 38%
• Increased referral marketing statistics, resulting in site users being 5x more likely to refer friends and family
