Sofia A, UI/UX Designer

About

With 4+ years of combined design experience as a UI and graphic designer, I have developed a strong foundation in creating visually appealing and user-centered designs. My expertise includes UI design, graphic design, branding, and social media design for businesses. I have a keen eye for aesthetics and a deep understanding of design principles, color theory, typography, and layout. Throughout my career, I have honed my skills in tools like Figma, Sketch, and Adobe Creative Suite, enabling me to create high-quality designs and prototypes. I am passionate about crafting engaging user experiences and collaborating with cross-functional teams to bring projects to life. My diverse background in UI and graphic design allows me to approach projects holistically, ensuring seamless integration between visual design and user interface. I am excited to leverage my expertise and contribute to creating impactful designs that meet both user and business needs.

Experience

Freelance

May 2019 – Present

Indonesia

Graphic Designer

I create visually compelling designs for 8+ businesses that effectively communicate the client's message. I work closely with clients to understand their objectives and transform their ideas into captivating visual solutions. Whether it's designing logos, brochures, websites, social media graphics, or other marketing materials, I leverage my creative skills and knowledge of design principles to craft visually appealing and impactful designs. I also collaborate with clients to refine and iterate on the designs, ensuring that they align with their brand identity and resonate with their target audience. With my expertise in design software and attention to detail, I strive to deliver high-quality designs that leave a lasting impression and help clients achieve their business goals.

Apple Developer Academy

Feb 2020 – Feb 2021

Indonesia

UI designer

- Collaborate with my team (consisting of a product manager, developers, and other designers) in pinpointing a problems society face, and creating a solution that can be done in an app - Conducting user research to gain insights into user behavior, preferences, and needs. - Presenting design concepts and solutions to clients and internal teams. - Collaborating with my team to create wireframes, prototypes, and high-fidelity designs. - Creating and maintaining design systems and style guides. - Designing user interfaces for mobile applications. - Creating icons, illustrations, and other visual assets for digital products. - Testing and iterating on designs based on feedback from stakeholders and users. - Working with developers to ensure designs are implemented accurately and efficiently. - Participating in design critiques and providing constructive feedback to my team. - Participate in front end developing Tools I used during the time I worked here : Figma, Sketch, Miro, Adobe Illustrator, Adobe Photoshop, XCode, Trello, Notion

Education

BINUS University

Oct 2018 – Dec 2022

Bachelor of Design, Visual Communication Design

Sofia A

UI/UX Designer

Skills

Languages