Umair Asif Harry, Certified Google Ads Expert | SEM Specialist | PPC Guru | Chief Marketing Officer | Paid Search Director | Chief Digital Officer

About

− I have more than 12 years of experience in the SEM/SMM/SEO/DM industry (Google Ads, Facebook Ads, Dynamic Search Ads, Display Advertising, Instagram Ads, Linkedin Ads, Microsoft/Bing Ads, Re-marketing List Ads, YouTube Ads, Google Analytics, Adobe, Marketo, Klavio, HubSpot, Twilio, Yahoo Ads, Baidu Ads, Amazon Ads, Google SEO, etc). − Specialize in Paid Search & Paid Social. − Have all types of Google Certifications (Google Search Ads 360, Google Display & Video 360, Google Campaign Manager 360, Google Search Ads, Google Display Ads, Google Shopping Ads, Google Videos Ads, Youtube Ads, Google Apps Ads, Google Creatives, Google Measurements, Google Analytics, Google Mobile Experience, etc). − My Maximum past budget for PPC was $500,000/Month and the least was $10,000/Month. − ROAS was more than 4 times. − All past industry experiences were in B2B, Digital Agencies, SaaS, Institutional Services, Consumer Goods, etc. − Ranked No.4 in Worldwide SEM Ranking.

Experience

Media Reps

May 2022 – Present

San Diego, CA, USA

Marketing Director

Over 12 years of experience in Digital Marketing, Google AdWords, Google Ads, Paid Marketing, PPC, Search Engine Marketing, SMM, Social Media Marketing, RTB, Media Buying, Publishers, Advertisers, and Ad Networks: - Managing Big Accounts whose spending is more than $500,000/Month. - Managing oRTB Campaigns. - Managing oRTB Media Buying. - Managing Adults, Gambling, Casino, Games, CBD, and other black-labeled industries for marketing campaigns. - ALL Industry experiences. - Maintain ROAS more than 4 times. - Ensure timely delivery of tasks without any hurdles or delays. - Provide technical solutions to my managers if they having some difficulties with bugs fixing or programmatically understandable. -Analyze different data and conclude. - Responsible for planning and performing projects where my team managers were working. - Responsible for ensuring the project results. - Meetings with my team Managers to ensure everything is going as per the standards. - Keeping an eye on all Search Engines (i.e. Google, Bing, etc.) and SMM Paid Ads Marketing Campaigns and ensuring that everything is going as cost-effectively. - Giving Training on monthly basis to all technical department managers just as Digital Marketing, SEM, SEO, SMM, etc. to ensure the services and standards were up to the mark and teaching and guiding them for new technologies and techniques. - Planning for Forecasting and plans for our company. - Be a part of Financial and Company growth planning. - Make sure all kinds of securities and breach-free domains in all technical areas just like, Software/Web Development, SEO, SEM, SMM, etc. Hand On Experience: Google Search Ads, Google Display Ads, Google Video Ads, Google Shopping Ads, Google App Ads, Bing Ads, Yahoo Ads, YouTube Ads, SEM / SEA, Paid Search Ads, Native Ads, Programmatic Ads, Paid Media Buying, Paid Marketing, Google Analytics, Social Media Marketing, Social Media Advertisement, Google Ads, CPC, CPA, CPV, Facebook Ads, Instagram Ads, etc

TradeWheel.com

Apr 2019 – Apr 2022

Delaware, US

Vice President Digital Marketing

Over 11 years of experience in Digital Marketing, Google AdWords, Google Ads, Paid Marketing, PPC, Search Engine Marketing, SMM, Social Media Marketing, RTB, Media Buying, Publishers, Advertisers, and Ad Networks: Google Certificates: https://skillshop.exceedlms.com/profiles/a1f20d5ebda84fb49e411a70b817b29b - Managing Big Accounts whose spending is more than $500,000/Month. - Maintain ROAS more than 4 times. - Ensure timely delivery of tasks without any hurdles or delays. - Provide technical solutions to my managers if they having some difficulties with bugs fixing or programmatically understandable. -Analyze different data and conclude. - Responsible for planning and performing projects where my team managers were working. - Responsible for ensuring the project results. - Meetings with my team Managers to ensure everything is going as per the standards. - Keeping an eye on all Search Engines (i.e. Google, Bing, etc.) and SMM Paid Ads Marketing Campaigns and ensuring that everything is going as cost-effectively. - Giving Training on monthly basis to all technical department managers just as Digital Marketing, SEM, SEO, SMM, etc. to ensure the services and standards were up to the mark and teaching and guiding them for new technologies and techniques. - Planning for Forecasting and plans for our company. - Be a part of Financial and Company growth planning. - Make sure all kinds of securities and breach-free domains in all technical areas just like, Software/Web Development, SEO, SEM, SMM, etc. Hand On Experience: Google Search Ads, Google Display Ads, Google Video Ads, Google Shopping Ads, Google App Ads, Bing Ads, Yahoo Ads, YouTube Ads, SEM / SEA, Paid Search Ads, Native Ads, Programmatic Ads, Paid Media Buying, Paid Marketing, Google Analytics, Social Media Marketing, Social Media Advertisement, Google Ads, CPC, CPA, CPV, Facebook Ads, Instagram Ads, etc

eWorldTrade.com

Jan 2016 – Apr 2019

Dallas, TX, USA

Senior Manager Paid Search/Media

Over 9 years of experience in Digital Marketing, Google AdWords, Google Ads, Paid Marketing, PPC, Search Engine Marketing, SMM, Social Media Marketing, RTB, Media Buying, Publishers, Advertisers, and Ad Networks: Google Certificates: https://skillshop.exceedlms.com/profiles/a1f20d5ebda84fb49e411a70b817b29b - Managing Big Accounts whose spending is more than $500,000/Month. - Maintain ROAS more than 4 times. - Ensure timely delivery of tasks without any hurdles or delays. - Provide technical solutions to my managers if they having some difficulties with bugs fixing or programmatically understandable. -Analyze different data and conclude. - Responsible for planning and performing projects where my team managers were working. - Responsible for ensuring the project results. - Meetings with my team Managers to ensure everything is going as per the standards. - Keeping an eye on all Search Engines (i.e. Google, Bing, etc.) and SMM Paid Ads Marketing Campaigns and ensuring that everything is going as cost-effectively. - Giving Training on monthly basis to all technical department managers just as Digital Marketing, SEM, SEO, SMM, etc. to ensure the services and standards were up to the mark and teaching and guiding them for new technologies and techniques. - Planning for Forecasting and plans for our company. - Be a part of Financial and Company growth planning. - Make sure all kinds of securities and breach-free domains in all technical areas just like, Software/Web Development, SEO, SEM, SMM, etc. Hand On Experience: Google Search Ads, Google Display Ads, Google Video Ads, Google Shopping Ads, Google App Ads, Bing Ads, Yahoo Ads, YouTube Ads, SEM / SEA, Paid Search Ads, Native Ads, Programmatic Ads, Paid Media Buying, Paid Marketing, Google Analytics, Social Media Marketing, Social Media Advertisement, Google Ads, CPC, CPA, CPV, Facebook Ads, Instagram Ads, etc

Tradekey.com

Jan 2011 – Jan 2017

Saudi Arabia

Senior Team Lead Paid Search/Media

Over 6 years of experience in Digital Marketing, Google AdWords, Google Ads, Paid Marketing, PPC, Search Engine Marketing, SMM, Social Media Marketing, RTB, Media Buying, Publishers, Advertisers, and Ad Networks: Google Certificates: https://skillshop.exceedlms.com/profiles/a1f20d5ebda84fb49e411a70b817b29b - Managing Big Accounts whose spending is more than $500,000/Month. - Maintain ROAS more than 4 times. - Ensure timely delivery of tasks without any hurdles or delays. - Provide technical solutions to my managers if they having some difficulties with bugs fixing or programmatically understandable. -Analyze different data and conclude. - Responsible for planning and performing projects where my team managers were working. - Responsible for ensuring the project results. - Meetings with my team Managers to ensure everything is going as per the standards. - Keeping an eye on all Search Engines (i.e. Google, Bing, etc.) and SMM Paid Ads Marketing Campaigns and ensuring that everything is going as cost-effectively. - Giving Training on monthly basis to all technical department managers just as Digital Marketing, SEM, SEO, SMM, etc. to ensure the services and standards were up to the mark and teaching and guiding them for new technologies and techniques. - Planning for Forecasting and plans for our company. - Be a part of Financial and Company growth planning. - Make sure all kinds of securities and breach-free domains in all technical areas just like, Software/Web Development, SEO, SEM, SMM, etc. Hand On Experience: Google Search Ads, Google Display Ads, Google Video Ads, Google Shopping Ads, Google App Ads, Bing Ads, Yahoo Ads, YouTube Ads, SEM / SEA, Paid Search Ads, Native Ads, Programmatic Ads, Paid Media Buying, Paid Marketing, Google Analytics, Social Media Marketing, Social Media Advertisement, Google Ads, CPC, CPA, CPV, Facebook Ads, Instagram Ads, etc

Education

Jan 2011 – Jan 2015

BSCS, Computer Science

Umair Asif Harry

Certified Google Ads Expert | SEM Specialist | PPC Guru | Chief Marketing Officer | Paid Search Director | Chief Digital Officer

Skills

Languages