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usama javed

Senior UI/UX Designer

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About
A Senior Product and UI/UX Designer with experience of 7+ years in product design with a wide range of industries including SaaS, Fintech, Ride-Hailing, E-commerce, News & Media, Enterprise, Logistics and Government of Canada. I'm specialised in design thinking workshops, research, critical thinking and human centered design and have helped startups, mid-sized and large scale organisations to design and manage their products from scratch.
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Experience
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mobileLIVE inc
Apr 2021 – Present
Toronto, Canada.
Senior Product Designer
Rogers Communications 1. Working with Canada's biggest telecommunication company to provide my expertise in their Sports and Media Vertical. 2. Identifying negative customer retentions to improve existing experience of the product. 3. Conducting workshops with internal stakeholders and product owners to discuss about new ideas. 4. Collaborating with cross functional team for smooth deployment. 5. Identifying major usability problems and providing them seamless best possible solutions. 6. Working on design QA to provide authentic feedback for developers. Paradigm Quest 1. Worked with Canada's biggest mortgage company to work on underwriters portal. 2. Had client workshops to understand the process of sponsored users. 3. Worked on UX Metrics to test usability of existing product. 4. Conducted user interviews and Identified all the pain points. 5. Worked on critical (Primary and Secondary) research to identify major issues in the product. 6. Worked on Gap analysis between broker and underwriter portal. 7. Reimagined a new portal with better experience and visuals. 8. Collaborated with Product team and external stakeholders for a better digital experience. 9. Simplified underwriters life by introducing smart and automate digital experience (Based on ML). Other Products: Her Ride, Innisfil, Friday Design System, Telus
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Venturedive
Aug 2020 – Apr 2021
UX Designer
Careem (a subsidiary of Uber Company) for 48+ millions users. 1. Worked on Careem to introduce Careem Plus in Dubai. 2. Conducted User research to find and mapped new features in product. 3. Worked on strong competitive analysis to meet with user needs for a better experience. 4. Collaborated with director of design and product team to finalise the scope of Careem Plus. 5. Introduced and presented new ideas to the product team. 6. Successfully launched Careem Plus. Tabiyat.pk (Medz n More) 1. Worked on B2B and B2C Portal to maintain inventory and deliver online products to the consumers. 2. Worked on extensive UX research cycle. 3. Conducted internal workshops with product team to present ideas to stakeholders. 4. Delivered native consumer apps and logistics portal to medz n more team. Other Products: Pulse, Miza, Epharma
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Kansas Software Technologies
Jul 2019 – Jul 2020
Senior Product Designer (Remote)
1. Worked on Election Portal of United States of America. 2. Identified user needs and their pain points regarding current experience of the portal. 3. Worked on UX Research Cycle. 4. Conducted user interviews and recorded their responses and task time ratios. 5. Conducted Design Sprint to show concept prototype with limited features. 6. Successfully deployed election portal for American residents.
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FiveRivers Technologies
Jun 2019 – Jul 2020
Senior UI/UX Designer
Clearcube 1. Worked on Clearcube to improve the existing experience of buying online products. 2. Worked on feasibility report for buying a new product with smooth digital experience. 3. Increased customer engagements on their e-commerce platform. 4. Improved post buying experience for customers. 5. Introduced new feasible features in product. 6. Worked on design guide book and catalogues. Other Products. Alethea (AI Social Tool), Cheezain, FRT
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Nevcore Technologies
Jul 2018 – Jul 2019
Senior UI/UX Designer
Orfinex (Dubai award winning trading broker) 1. Rebranded complete consumer and partner portal. 2. Improved wallet and deposit features with seamless approach. 3. Increased CSR by implementing new features and updating existing features of the portal. 4. Worked on complete UX cycle from stage 1 to stage 5 (including iterative approach).
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Octapult Platforms
May 2017 – Sep 2017
UX Designer
Education
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NCBA&E
Jan 2014 – Feb 2018
Bachelors in Computer Sciences